Digital Advertising Survey Questions --
Fall, 2016

Thank you for participating in this important survey to gauge the current state of political digital advertising. By answering the following 12 questions, you will be eligible to enter our grand prize drawing for a case of California wine (that's one bottle per question!).

To participate in the drawing, please enter your email address at the completion of the survey. Don't worry, your email address will remain private. More importantly, we promise the wine will be delivered BEFORE November 8. 2016.

* 1. What are the top digital advertising challenges that you face today? (please rank them from 1-5 with 1 being most important and 5 being least important)

* 2. Rank in importance where you perceive digital advertising delivers the greatest impact. (please rank them from 1-5 with 1 being most important and 5 being least important)

* 3. Who do you use today for digital advertising (check all that apply)

* 4. For the 2016 election cycle, which applies to your campaigns? (select one)

* 5. Who makes budget decisions on your campaigns? (select one)

* 6. How would you rank your understanding of digital advertising? (select one)

* 7. Which of the following digital advertising benefits appeals the most to you? (select one)

* 8. How do you view digital advertising today? (select one)

* 9. What data do you use to decide how to allocate paid communication? (select one)

* 10. What is your party affiliation? (select one)

* 11. What is your age? (select one)

* 12. What is your primary job? (select one)

* 13. Please enter your email address (optional -- but required if you want to enter to win the prize drawing).

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