EXIT Responsible Brands InitiativeSurvey about Criteria to Define "Responsible" Thank you for taking this survey. We have architected this to go quickly. Your 5-6 mins. will help us immensely. Please click Next to begin survey. next Question Title * 1. How often do you purchase consumer products? almost never daily weekly monthly Online Online almost never Online daily Online weekly Online Online monthly In store In store almost never In store daily In store weekly In store In store monthly next Question Title * 2. Are these factors when YOU are making a purchase? Never Always Ethical methods in manufacturing Ethical methods in manufacturing Never Ethical methods in manufacturing Ethical methods in manufacturing Ethical methods in manufacturing Ethical methods in manufacturing Always Responsible manufacturing Responsible manufacturing Never Responsible manufacturing Responsible manufacturing Responsible manufacturing Responsible manufacturing Always Influencing companies to be responsible Influencing companies to be responsible Never Influencing companies to be responsible Influencing companies to be responsible Influencing companies to be responsible Influencing companies to be responsible Always Brand name Brand name Never Brand name Brand name Brand name Brand name Always Recycled materials as ingredients Recycled materials as ingredients Never Recycled materials as ingredients Recycled materials as ingredients Recycled materials as ingredients Recycled materials as ingredients Always Manufacturing with child labor Manufacturing with child labor Never Manufacturing with child labor Manufacturing with child labor Manufacturing with child labor Manufacturing with child labor Always Recycling at product end of life Recycling at product end of life Never Recycling at product end of life Recycling at product end of life Recycling at product end of life Recycling at product end of life Always Other (please specify) next Question Title * 3. What do YOU value in an employer? disagree neutral agree Diversity Diversity disagree Diversity Diversity neutral Diversity Diversity agree Sustainability Sustainability disagree Sustainability Sustainability neutral Sustainability Sustainability agree Leadership Leadership disagree Leadership Leadership neutral Leadership Leadership agree Respect employees Respect employees disagree Respect employees Respect employees neutral Respect employees Respect employees agree Employee development Employee development disagree Employee development Employee development neutral Employee development Employee development agree Integrity Integrity disagree Integrity Integrity neutral Integrity Integrity agree Innovation Innovation disagree Innovation Innovation neutral Innovation Innovation agree Opportunity for growth Opportunity for growth disagree Opportunity for growth Opportunity for growth neutral Opportunity for growth Opportunity for growth agree Ethical action Ethical action disagree Ethical action Ethical action neutral Ethical action Ethical action agree Compliance Compliance disagree Compliance Compliance neutral Compliance Compliance agree Safe workplace Safe workplace disagree Safe workplace Safe workplace neutral Safe workplace Safe workplace agree Accountability Accountability disagree Accountability Accountability neutral Accountability Accountability agree Responsibility Responsibility disagree Responsibility Responsibility neutral Responsibility Responsibility agree Customer-focus Customer-focus disagree Customer-focus Customer-focus neutral Customer-focus Customer-focus agree Teamwork Teamwork disagree Teamwork Teamwork neutral Teamwork Teamwork agree next Now a few questions about YOUR IMPRESSION of attitudes and values of general public. You are 50% done. These will go fast. next Question Title * 4. About the term “responsibly sourced”, most people: disagree neutral agree Know sources of objective information Know sources of objective information disagree Know sources of objective information Know sources of objective information neutral Know sources of objective information Know sources of objective information agree Not well informed Not well informed disagree Not well informed Not well informed neutral Not well informed Not well informed agree Are confused Are confused disagree Are confused Are confused neutral Are confused Are confused agree Have heard the term Have heard the term disagree Have heard the term Have heard the term neutral Have heard the term Have heard the term agree Know the definition Know the definition disagree Know the definition Know the definition neutral Know the definition Know the definition agree next Question Title * 5. The public understands about corporate social responsibility: disagree neutral agree Know of information sources Know of information sources disagree Know of information sources Know of information sources neutral Know of information sources Know of information sources agree General definition General definition disagree General definition General definition neutral General definition General definition agree Responsible supply chain Responsible supply chain disagree Responsible supply chain Responsible supply chain neutral Responsible supply chain Responsible supply chain agree Well informed Well informed disagree Well informed Well informed neutral Well informed Well informed agree Have heard the term Have heard the term disagree Have heard the term Have heard the term neutral Have heard the term Have heard the term agree Employees as volunteer Employees as volunteer disagree Employees as volunteer Employees as volunteer neutral Employees as volunteer Employees as volunteer agree next Question Title * 6. YOU believe most people want to: disagree neutral agree Favorably impact environment Favorably impact environment disagree Favorably impact environment Favorably impact environment neutral Favorably impact environment Favorably impact environment agree Be more responsible Be more responsible disagree Be more responsible Be more responsible neutral Be more responsible Be more responsible agree Purchase responsibly sourced products Purchase responsibly sourced products disagree Purchase responsibly sourced products Purchase responsibly sourced products neutral Purchase responsibly sourced products Purchase responsibly sourced products agree Make world better Make world better disagree Make world better Make world better neutral Make world better Make world better agree Use responsible sourcing info Use responsible sourcing info disagree Use responsible sourcing info Use responsible sourcing info neutral Use responsible sourcing info Use responsible sourcing info agree next Question Title * 7. Most consumers decide to purchase based on: disagree neutral agree Quality/ reliability Quality/ reliability disagree Quality/ reliability Quality/ reliability neutral Quality/ reliability Quality/ reliability agree Responsibly sourced Responsibly sourced disagree Responsibly sourced Responsibly sourced neutral Responsibly sourced Responsibly sourced agree Recommendation Recommendation disagree Recommendation Recommendation neutral Recommendation Recommendation agree Supply chain Supply chain disagree Supply chain Supply chain neutral Supply chain Supply chain agree Brand image Brand image disagree Brand image Brand image neutral Brand image Brand image agree Price Price disagree Price Price neutral Price Price agree Rating Rating disagree Rating Rating neutral Rating Rating agree next Over 75% done. Keep going; you will finish in less than 90 seconds. next Question Title * 8. People believe companies most value: never always Profits Profits never Profits Profits Profits Profits always Growth Growth never Growth Growth Growth Growth always Corporate image Corporate image never Corporate image Corporate image Corporate image Corporate image always Responsibility Responsibility never Responsibility Responsibility Responsibility Responsibility always Other (please specify) next Question Title * 9. Companies consider these factors are most important: disagree neutral agree Profits Profits disagree Profits Profits neutral Profits Profits agree Growth Growth disagree Growth Growth neutral Growth Growth agree Corporate image Corporate image disagree Corporate image Corporate image neutral Corporate image Corporate image agree Responsibility Responsibility disagree Responsibility Responsibility neutral Responsibility Responsibility agree Other (please specify) next Question Title * 10. Do you agree when most companies claim they are responsible? disagree agree Clear i We adjusted the number you entered based on the slider’s scale. next Thanks for your answers. Below you can share more ideas and thoughts.Be sure to scroll down and click DONE button. next Question Title * If you know of one, please name a routine source/ feed of data that support a claim of being a "responsible" company? next Question Title * Any other criteria you recommend we consider? next Question Title * Anything we should avoid considering? next DONE
