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PlacidWay Medical Tourism Readiness Assessment
1.
Consistent Growth:
Do you have consistent growth in your new International patients every year? Every quarter?
No Growth
Average Growth
High Growth
Rating 1 to 5
No Growth
Average Growth
High Growth
Current Status and Comments
2.
Business Plan:
Do you have an overall updated business plan for your medical tourism business that defines your customers, products, and financial goals?
Not Current
Under Development
Updated & Implemented
Rating 1 to 5
Not Current
Under Development
Updated & Implemented
Current Status, Comments, Reason of Rating
3.
Value Proposition:
Customer Value Proposition - Is how, what, where, when of product/service mapped to international customer needs? (beyond I am the best concept)
Not Defined
Partially Defined
Fully & Successfully Implemented
Rating 1 to 5
Not Defined
Partially Defined
Fully & Successfully Implemented
Current Status, Comments, Reason of Rating
4.
Market Opportunity
: Have you defined what & where is the potential market opportunity for the defined products/services? It is aligned with the demand?
No
Almost
Yes
Rating 1 to 5
No
Almost
Yes
Current Status, Comments, Reason of Rating
5.
Marketing Plan:
Do you have a structured & targeted marketing plan in place to attract your target customers based on latest marketing strategies?
Just Started
Not Fully Implemented
Fully & Successfully Implemented
Rating 1 to 5
Just Started
Not Fully Implemented
Fully & Successfully Implemented
6.
Patient Coordination
: Is your patient coordination plan/process effective and efficient from lead generation to post care treatment?
Just Started
Not Fully Documented
Fully & Successfully Implemented
Rating 1 to 5
Just Started
Not Fully Documented
Fully & Successfully Implemented
Current Status, Comments, Reason of Rating
7.
Treatment Quotation:
Do you have a very effective treatment quotation management process in place for international customers?
No
Not Fully Defined
Fully & Successfully Implemented
Rating 1 to 5
No
Not Fully Defined
Fully & Successfully Implemented
Current Status, Comments, Reason of Rating
8.
Customer Satisfaction
: How do you rate your customer satisfaction initiatives before the patient arrives at the center?
No
Almost
Yes
Rating 1 to 5
No
Almost
Yes
Current Status, Comments, Reason of Rating
9.
Strategic Alliances
: Have you formed strategic alliances with channel partners to expand your distribution channels? Any specific marketing programs defined for these channel partners?
No
Not Fully Implemented
Fully & Successfully Implemented
Rating 1 to 5
No
Not Fully Implemented
Fully & Successfully Implemented
Current Status, Comments, Reason of Rating
10.
Overall Cost
: Is you overall cost of medical tourism program under control? Do you think there are opportunities to improve this?
No
Average
Yes
Rating 1 to 5
No
Average
Yes
Current Status, Comments, Reason of Rating
11.
Technology Integration
: Do you have technology integration in place such as CRM, EMS, CMS, Online Chat, etc. to support your medical tourism program?
No
Not Fully Implemented
Fully & Successfully Implemented
Rating 1 to 5
No
Not Fully Implemented
Fully & Successfully Implemented
Current Status, Comments, Reason of Rating
12.
Cost Accounting
: Do you have cost accounting in place to measure international patient acquisition cost and related profitability?
No
Sometimes
Fully & Successfully Implemented
Rating 1 to 5
No
Sometimes
Fully & Successfully Implemented
Current Status, Comments, Reason of Rating
13.
Employee Training
: Do you have people trained in processes of handling international patients including patient coordinators, support staff, marketing, nursing, doctors, and all related functions?
No
Not sure
Yes
Rating 1 to 5
No
Not sure
Yes
Current Status, Comments, Reason of Rating
14.
Overall Assessment of Medical Tourism Program
Just Started
Not Fully Implemented
Fully & Successfully Implemented
Rating 1 to 5
Just Started
Not Fully Implemented
Fully & Successfully Implemented
Current Status, Comments, Reason of Rating
15.
Please tell us:
Medical Center Name:
Center Specialty (e.g., oncology, cardiac):
City:
Country:
Email:
Phone:
If you are interested in conducting a virtual assessment of your program you can reach out to PlacidWay Solutions team. You can reach us at info@placidway.com.
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