SRG's Mobile Giving Project is a six-month effort to create more effective smartphone donation pages that will:
    -- Increase conversions (the percentage of people who come to the page who actually make a gift)
    -- Increase the number of sustainer joins (vs. one-off gifts), and 
    -- Increase the average gift amount.   

Our goal is that participating stations will get more gifts from people who respond on their smartphones to pledge drives, emails, and other prompts.  MGP partner stations will learn from each other, but also from business practices at leading nonprofits and for-profits.

Each participating station will pay a $8,500 fee.

Sign us up for the Mobile Giving Project.

Organization

Our primary contact for the Mobile Giving Project will be:

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