This survey is to evaluate your training needs and preferences 

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1. What best describes your role level?

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2. What best describes your employment category?

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3. How many MEPRA led training courses have you attended from January 2015 - April 2017?

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4. If answered yes, how would you rate MEPRA's previous training courses?

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5. If answered 0, what best describes the reason why you haven't attended a MEPRA training course?

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6. Have you received formal/academic training in the PR and/or Communications fields?

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7. If answered yes, please specify the type of training/qualification received or insert n/a if answered no.

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8. What best describes the amount of training have you received for your current role?

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9. How would you rate your knowledge on PR Ethics and core functions of a PR role?

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10. How would you rate your writing skills for developing press releases, features and opinion editorials?

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11. How would you rate your skills in campaign / PR proposal development?

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12. How would you rate your skills in PR measurement and evaluation?

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13. How would you rate your understanding of the UAE media landscape and how /when to approach reporters in the UAE?

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14. How would you rate your ability to pitch a story successfully to print, online and broadcast media?

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15. How would you rate your ability and confidence to manage a press conference, live interviews and senior spokespeople?

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16. How would you rate your knowledge and skills in the latest trends facing the communications and media landscape?

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17. How would you rate your knowledge and skills in PR strategy and integrated campaign development?

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18. How would you rate your knowledge and skills on thought leadership strategy development and planning?

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19. How would you rate your knowledge and skills on content marketing and content-led strategies and its role in PR today?

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20. How would you rate your knowledge and skills on Google Analytics and using data and insights to inform and measure a PR strategy?

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21. What training categories are you most interested in?

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22. How would you rank the importance of the following criteria when it comes to training? (1 most important, 7 least)

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23. How would you rank the most important criteria for a facilitator? (1 most important, 6 least)

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24. How often do you participate in professional skills development training? 

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25. How important do you think continued learning and training is to your professional development and keeping abreast of the latest industry trends?

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26. How important is accreditation and international recognition for training courses you participate in?

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27. Please select the most desirable days to attend training 

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28. What is the most desirable length of time for a training course?

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29. If interested in the topic, would you attend a webinar based training?

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30. Additional comments

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