We’re excited to learn more about you, your expertise, and your presentation that will move the profession and issues of importance forward. The 2021 Canada West Conference is virtual and runs from October 25 through 27, 2021.

A little direction:

Focus Forward shines a light on this unique time in history as an opportunity – with the responsibility – to:
·       amp up our leadership
·       influence the inclusivity of our profession, workplaces and societal systems
·       use research, data and evaluation to achieve results
·       reimagine the future of work, workplaces and communications  

It offers five broad tracks that cover the gamut of the communication profession. Please let us know where your presentation fits and how your content aligns with new trends and developments.

Communication Skills
Bring your cool high tech and social media know-how. Maybe artificial intelligence is your thing, or you have amazing insights into writing, planning, design, measurement or presentation skills.

Leadership and Strategy
What does it take to be an authentic advisor or a business leader, especially in the virtual workplace? Put on your mentor hat and show communication professionals how they can connect communication to business results.

Marketing and Brand
You’ve pivoted your brand to be more relevant. You know how to connect with audiences to create awareness, motivate behaviour, and build reputation. Maybe you have an authentic way to help companies find their brand heartbeat or a new approach to help companies deliver measurable ROI.

Reputation
How has reputation management changed? Connecting and managing stakeholders, social responsibility, crisis management and business continuity fall in this bucket.

Engagement
Bring your case studies and best practices that align and connect employees and other stakeholders to vision, values, mission, and business strategy to deliver results.

Focus Forward supports the IABC Global Standard and career paths.

For more information about the audience and the conference, please see the ‘Conference Background’ document and review the requirements before you complete the information and hit the "send" button.

Deadline for proposals: May 31, 2021.

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* 1. Your Personal Profile

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* 2. Your Position/Title

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* 3. This conference support the recruitment of diverse speakers. How can you bring diversity to our program?

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* 4. In which of the conference track(s) would you place your presentation(s)?

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* 5. Presentation Title

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* 6. Presentation Description:
Please describe your presentation in under 300 words.
Make sure to include three outcomes that participants will gain in your session.
If your proposal makes the final cut, you'll be invited to revise the copy to broaden your description.

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* 7. In 280 characters (a Tweet) tell us why your session is awesome!

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* 8. Presentation timeframe

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* 9. Relevance
Tell us how your presentation will capture the focus of the 2021 theme Focus Forward.
Please explain the relevance of your content to the audience and emerging business and communication trends.

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* 10. Have you recently addressed an IABC audience?

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* 11. Please provide name of the organization, date, location, topic, phone # and email address for the contact person of the IABC event:

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* 12. Have you presented to an audience of 75 or more attendees in the past two years?

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* 13. Have you presented virtually?

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* 14. Please provide the following information on a single event or session:

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* 15. Adherence to IABC’s Code of Ethics and Code of Conduct

As a communication professional and IABC CWR Conference speaker, you have the potential to influence economies and affect lives. This power carries with it significant responsibilities. By submitting a proposal, you are agreeing to adhere to IABC’s Code of Ethics. All attendees, including speakers, moderators, panelists, etc. will be required to agree to an IABC Code of Conduct intended to create a safe, supportive environment for all attendees prior to final acceptance.

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