We know your time is precious, but we would appreciate your help in identifying key issues facing the hospitality and tourism sectors. The results will serve as an important barometer to understand the current and growing concerns affecting our industry.

This survey is an initiative by the Hospitality Sales & Marketing Association International (HSMAI) and our educational partner Cornell-Nanyang Institute of Hospitality Management, and should take less than 5 minutes to complete. All views expressed will remain strictly confidential and only aggregated views will be reported. Your eĀ­mail address and contact details WILL NOT be used in any other way and WILL NOT be sold to a third party.

By taking part, you may be eligible for a 1 year membership to HSMAI (valued at SGD $350). The survey closing date is Oct 24, 2014. For more information on HSMAI Asia Pacific, please visit www.hsmaiasia.org.

Thank you for your participation and support!

* 1. What do you think are the top issues facing the hospitality and tourism industry?

* 2. What is the hottest new development in marketing, sales and revenue management?

* 3. What is becoming obsolete in marketing, sales and revenue management?

* 4. What area of marketing, sales and revenue management do you wish you knew more about?

Please answer a few more questions for classification purposes...

* 5. How long have you been in the hospitality, travel and tourism profession?

* 6. In what segment of the industry do you currently work?

* 7. What is your job title? (please specify)

* 8. What city are you based in? (please specify)

* 9. What country are you based in? (please specify)

* 10. If you would like to be entered in the drawing to win a 1 year HSMAI membership, please enter your information below: