June 2023 Go-to-Market Economic Impact Study (3 minutes)

GTM Partners is a data-driven Go-to-Market analyst firm that helps organizations and GTM vendors to achieve efficient growth by transforming their GTM strategy. 

We are updating research we did last fall on the impact of economic conditions on key Go-to-Market functions.

All responses will be anonymous and data collected will be aggregated & analyzed for the express purpose of providing information and education.

Results will be made available to our customers as well as in our partner communities.
1.What is your company’s headcount?(Required.)
2.Which of the following best characterizes your marketing pipeline so far in 2023?(Required.)
3.Which of the following best characterizes your sales velocity so far in 2023?(Required.)
4.What most closely describes your revenue goal attainment since January 2023?(Required.)
5.Have you seen higher customer churn so far in 2023  (either through lower renewals or higher defections)?(Required.)
6.Which of the following best characterizes your investments in product/ Research and Development so far in 2023?(Required.)
7.Which of the following best characterizes your investments in hiring and training for Customer Success so far in 2023?(Required.)
8.What are you predicting your revenue performance to be in 2023?(Required.)
9.Has there been a change in headcount for your Go-to-Market functions (marketing, sales, product, customer success, GTM, and revenue teams) since January 2023?(Required.)
10.What is your department?(Required.)
11.(OPTIONAL) Do you have anything to add about the impact of current economic conditions on your Go-to-Market strategy, funding, execution, or success?
12.(OPTIONAL) If you would like to receive a copy of the report, please provide your email below. Your responses will remain anonymous.