Cross Border eCommerce Survey 2.0

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* 2. What is your main area of focus within your organization?

eCommerce

Technology

Operations/Logistics

Finance

Marketing

Other (please specify)

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* 3. What products does your company (primarily) sell online?

Clothes, shoes, accessories, or jewelry

Electronic equipment and household appliances (incl. computer, phone, camera)

Cosmetics, personal care, medicines etc.

Other (please specify)

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* 4. To what extent is the content of your product catalog, and payments page, translated for local markets (tick where appropriate)

Fully translated

Partially translated product catalog and checkout

Not translated - English language only

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* 5. To what extent do you offer local payment methods to your international shoppers (tick where appropriate)?

Credit and debit card only

Credit, debit card, AMEX and Paypal

Credit, debit card, AMEX, Paypal, plus alternative payment methods e.g. Alipay, Sofort, Klarna etc

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* 6. What are your current and planned channels to reach international shoppers in overseas markets (tick where appropriate)?

	Current	Planned	Decided against
Own website (Direct to consumer)	Own website (Direct to consumer) Current	Own website (Direct to consumer) Planned	Own website (Direct to consumer) Decided against
Marketplaces (eBay, Amazon, T-Mall)	Marketplaces (eBay, Amazon, T-Mall) Current	Marketplaces (eBay, Amazon, T-Mall) Planned	Marketplaces (eBay, Amazon, T-Mall) Decided against
Distributors/Franchises	Distributors/Franchises Current	Distributors/Franchises Planned	Distributors/Franchises Decided against
Brick & mortar Stores	Brick & mortar Stores Current	Brick & mortar Stores Planned	Brick & mortar Stores Decided against

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* 7. How challenging do you find the following issues, in growing online sales in international markets?

	Not a challenge	Slightly challenging	Somewhat challenging	Very challenging
Speed of launching online stores in new markets	Speed of launching online stores in new markets Not a challenge	Speed of launching online stores in new markets Slightly challenging	Speed of launching online stores in new markets Somewhat challenging	Speed of launching online stores in new markets Very challenging
Localized digital marketing and new customer acquisition strategies	Localized digital marketing and new customer acquisition strategies Not a challenge	Localized digital marketing and new customer acquisition strategies Slightly challenging	Localized digital marketing and new customer acquisition strategies Somewhat challenging	Localized digital marketing and new customer acquisition strategies Very challenging
Merchandising online stores to match local buying patterns	Merchandising online stores to match local buying patterns Not a challenge	Merchandising online stores to match local buying patterns Slightly challenging	Merchandising online stores to match local buying patterns Somewhat challenging	Merchandising online stores to match local buying patterns Very challenging
Blending online/offline experience, to better deliver a 360° customer experience	Blending online/offline experience, to better deliver a 360° customer experience Not a challenge	Blending online/offline experience, to better deliver a 360° customer experience Slightly challenging	Blending online/offline experience, to better deliver a 360° customer experience Somewhat challenging	Blending online/offline experience, to better deliver a 360° customer experience Very challenging
Providing local payment) methods (eg Sofort, iDEAL, Cash on Delivery	Providing local payment) methods (eg Sofort, iDEAL, Cash on Delivery Not a challenge	Providing local payment) methods (eg Sofort, iDEAL, Cash on Delivery Slightly challenging	Providing local payment) methods (eg Sofort, iDEAL, Cash on Delivery Somewhat challenging	Providing local payment) methods (eg Sofort, iDEAL, Cash on Delivery Very challenging
Managing online fraud and fraud-related chargebacks	Managing online fraud and fraud-related chargebacks Not a challenge	Managing online fraud and fraud-related chargebacks Slightly challenging	Managing online fraud and fraud-related chargebacks Somewhat challenging	Managing online fraud and fraud-related chargebacks Very challenging
Calculating local Duties & Taxes to provide the shopper with a fully landed localised cost	Calculating local Duties & Taxes to provide the shopper with a fully landed localised cost Not a challenge	Calculating local Duties & Taxes to provide the shopper with a fully landed localised cost Slightly challenging	Calculating local Duties & Taxes to provide the shopper with a fully landed localised cost Somewhat challenging	Calculating local Duties & Taxes to provide the shopper with a fully landed localised cost Very challenging
Providing shoppers with local pricing and local currency	Providing shoppers with local pricing and local currency Not a challenge	Providing shoppers with local pricing and local currency Slightly challenging	Providing shoppers with local pricing and local currency Somewhat challenging	Providing shoppers with local pricing and local currency Very challenging
Providing delivery options to match local shopper expectations	Providing delivery options to match local shopper expectations Not a challenge	Providing delivery options to match local shopper expectations Slightly challenging	Providing delivery options to match local shopper expectations Somewhat challenging	Providing delivery options to match local shopper expectations Very challenging

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* 8. Which emerging technologies would you consider adding to your business to improve the shopping experience for your international shoppers? (tick as appropriate)

Buy online / Pick up instore

Buy online / Return instore

90 minute or timed delivery for online purchases using local store inventory

Drone delivery

The facility to browse and purchase items on your social platform

Machine learning / Artificial intelligence to manage your merchandising

Chatbots for your customer support

Gamification of your checkout

Home try-on service - Shopper hands back to carrier what they don't want to buy

Virtual Reality (VR) for online shopping to replicate instore experiences and product selection

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* 9. How do you currently measure your online customer experience? (e.g. Net Promoter Score)

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* 10. What are the top three things you would change to improve the shopping experience for your cross border shoppers?

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* 11. From time to time we will look for opinions and feedback from our subscriber list. Please tick the box below to let us know if you wish to participate in future market research

Yes, I am happy to participate in future market research undertaken by eShopWorld

No, I only wish to participate in this survey

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* 1. What is the name of your organization?

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* 2. What is your main area of focus within your organization?

Question Title

* 3. What products does your company (primarily) sell online?

Question Title

* 4. To what extent is the content of your product catalog, and payments page, translated for local markets (tick where appropriate)

Question Title

* 5. To what extent do you offer local payment methods to your international shoppers (tick where appropriate)?

Question Title

* 6. What are your current and planned channels to reach international shoppers in overseas markets (tick where appropriate)?

Question Title

* 7. How challenging do you find the following issues, in growing online sales in international markets?

Question Title

* 8. Which emerging technologies would you consider adding to your business to improve the shopping experience for your international shoppers? (tick as appropriate)

Question Title

* 9. How do you currently measure your online customer experience? (e.g. Net Promoter Score)

Question Title

* 10. What are the top three things you would change to improve the shopping experience for your cross border shoppers?

Question Title

* 11. From time to time we will look for opinions and feedback from our subscriber list. Please tick the box below to let us know if you wish to participate in future market research