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* 1. What is the name of your organization?

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* 2. What is your main area of focus within your organization?

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* 3. What products does your company (primarily) sell online?

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* 4. To what extent is the content of your product catalog, and payments page, translated for local markets (tick where appropriate)

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* 5. To what extent do you offer local payment methods to your international shoppers (tick where appropriate)?

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* 6. What are your current and planned channels to reach international shoppers in overseas markets (tick where appropriate)?

  Current Planned Decided against
Own website (Direct to consumer)
Marketplaces (eBay, Amazon, T-Mall)
Distributors/Franchises
Brick & mortar Stores

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* 7. How challenging do you find the following issues, in growing online sales in international markets?

  Not a challenge Slightly challenging Somewhat challenging Very challenging
Speed of launching online stores in new markets
Localized digital marketing and new customer acquisition strategies
Merchandising online stores to match local buying patterns
Blending online/offline experience, to better deliver a 360° customer experience
Providing local payment) methods (eg Sofort, iDEAL, Cash on Delivery
Managing online fraud and fraud-related chargebacks
Calculating local Duties & Taxes to provide the shopper with a fully landed localised cost
Providing shoppers with local pricing and local currency
Providing delivery options to match local shopper expectations

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* 8. Which emerging technologies would you consider adding to your business to improve the shopping experience for your international shoppers? (tick as appropriate)

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* 9. How do you currently measure your online customer experience? (e.g. Net Promoter Score)

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* 10. What are the top three things you would change to improve the shopping experience for your cross border shoppers?

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* 11. From time to time we will look for opinions and feedback from our subscriber list.  Please tick the box below to let us know if you wish to participate in future market research

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