Digital Marketing Readiness Quiz

Please answer all questions in this quiz. It will take about 3-5 minutes to complete.

You will receive a score at the end to help you determine your readiness to attend the Digital Marketing workshop for Real Estate Professionals.

If your score is below 60, we highly recommend that you first attend the Digital Literacy workshop for Real Estate Agents.

Question Title

* 1. Tell us who you are:

Name

Email Address

Phone Number

Question Title

* 2. Select the sentence that best describes what digital marketing is.

To help businesses sell more products or services.

Using of digital channels (e.g. mobile, search engine, social media, website, etc) to reach and engage target customers.

Digital marketing is the same as advertising on newspaper or radio just cheaper.

Using Facebook to get more people to talk about your brand.

Question Title

* 3. You store sensitive data on your computer and need to restrict access to this data by others who use your computer. What will you do to restrict access?

Install Firewall on your computer.

Install spyware on your computer.

Create accounts and define rights for users.

Create new folders to save the data.

Question Title

* 4. What does it mean to create a responsive website?

A website that is fast and compatible with different devices and web browsers.

A website that is responsible for releasing virus.

A website that responds when you search on Google.

A website that loads quickly so you don't have to wait too long.

Question Title

* 5. What is the most effective way to increase traffic to your website?

Search engine optimisation (SEO) and back links.

Ask your friends and family to visit it everyday.

Advertise on Google Search Engine.

Send Whatsapp messages to random people to visit your website.

Question Title

* 6. You have discovered someone on Linkedin (not your network) that works for a company that frequently requires housing for its Expat staff. If you like to introduce yourself via Linkedin, which feature on Linkedin would you use?

Sending InMail to the person and introduce yourself.

Sending an email to your contact.

Posting a status update making this request.

Sending a text message to your mutual/shared LinkedIn connection with the person and request for introduction.

Question Title

* 7. What is the best way to share property photos to many customers?

Upload to Facebook and tag my customers.

Use Whatsapp or Wechat to send to customers.

Upload it to my property listing on a portal like Property Guru and share the link with my customers.

Use Google Drive or Dropbox and share a link with my customers.

Question Title

* 8. A click-through is when someone clicks on any online advertisement. How is the Click-through Rate (CTR) calculated?

Impressions / Hits x 100%

Users / Hits x 100%

Bounces / Page Views x 100%

Clicks / Impressions x 100%

Question Title

* 9. What tool can you use to track the number of visitors coming to your website?

WebtraxSg

Google Adwords

Webmaster Tools

Google Analytics