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* 1. What is your gender?

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* 2. What is your age?

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* 3. How often do you dine out for dessert?

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* 4. What time of day are you most likely to buy dessert from a café, dessert place, ice cream shop, etc?

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* 5. What day/s of the week are you likely to buy dessert? (You can choose more than 1)

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* 6. How do you usually go out for dessert?

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* 7. What desserts do you mostly enjoy? (You can choose more than 1)

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* 8. How much do you usually spend on a dessert day out?

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* 9. What experience brings you back to your favorite dessert shop?

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* 10. Which type of dessert shop theme attracts you?

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