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* 1. Are you a:

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* 2. How many brand productions have you worked on:

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* 3. Do you plan on working on at least one brand storytelling project in the next:

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* 4. What would you estimate the average brand film project costs to produce?

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* 5. What would you estimate the average brand film project costs to market and distribute?

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* 6. How long would you estimate the average brand film project takes to produce from inception through launch?

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* 7. What would you say are common misconceptions between brands/marketers and producers/creators?

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* 8. What’s something you wish the other side (creators or brand marketers) understood better about your side of the work?

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* 9. How would you define the difference between branded content, brand storytelling and brand funded films?

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* 10. When creating a brand storytelling project, what stakeholders should be involved, and what are their responsibilities?

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* 11. When doing brand storytelling, how can the brand be incorporated into storytelling in an authentic way? (Please provide examples of work if possible)

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* 12. What steps do you take to make sure a project meets the brand’s metric requirements?

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* 13. When it comes to measurement, how do you manage the need for Profits vs the need for Eyeballs?

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* 14. When creating a brand storytelling project, how do you address the realities of a production timeline and content release?

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* 15. Who typically owns the rights to the film/brand storytelling project? What factors may impact who owns the rights?

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* 16. Tell us about a time when a project you’ve worked on was derailed (not including COVID-19 related impacts)? What caused this to happen?

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* 17. The pandemic has caused incredible challenges across industries. How has COVID-19 specifically affected a project you’re working on?

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* 18. What is the most frustrating part of executing a brand funded film/storytelling project from your POV?

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* 19. Do you have any other thoughts on bridging the divide between brands and creators?

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* 20. May we contact you for follow-up quotes based on your responses? (If yes, please note email address.)

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