Participating in an industry benchmarking program is a simple and effective way for avocado producers to take stock of your business performance and identify potential practices and focus areas to improve your bottom line.

Participation involves confidentially providing business physical and financial data and then receiving personalised reports of your business performance against aggregate de-identifiable industry data.

Benchmarking will enable you to undertake comparative business analysis (looking outward) and understand drivers and appraise your individual farm performance (looking in).

The benchmarking service will be provided by independent agricultural consulting group, RMCG, to ensure confidently of data. RMCG takes confidentiality seriously. Results will only be reported in aggregate form to ensure individual businesses cannot be identified in the industry benchmark reports.

This project is funded by Hort Innovation using the avocado research and development levy and contributions from the Australian Government. There is no cost to participate.

Get involved
Complete the form below if you are interested in participating in the project.

Alternatively, feel free to contact Clinton Muller at RMCG on 0498 192 596 or

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* 1. Please provide your details if you are interested in being involved and a member of the project team will be in touch shortly.

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* 2. Please list the Postal Code(s) for all areas under avocado production.

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* 3. Approximately what size is your business (respond to either/or):