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Community Alcopops Monitoring Tool

Thanks for filling out our Alcopops Monitoring Tool!

We know these products are available in our communities - your help completing this tool will allow us to better understand how accessible these sweet, easy-to-drink alcoholic beverages are throughout the state.

The Alcopops Monitoring Tool follows the 4Ps of marketing (product, price, place, promotion) to help us gather information about what you’re seeing in your community. Typically, you can capture all of the requested information by taking a really good photo. However, if you have to pick the item up for any reason, please only do so if you are 21 or older.
1.Name:(Required.)
2.Email Address:(Required.)
Product
3.What product do you see?(Required.)
4.What is the ABV (alcohol by volume) of the product? (E.g., 14% abv)(Required.)
5.How many ounces (oz) is the product?(Required.)
6.Please describe the product. Include information about the flavor and packaging (e.g., the beverage is watermelon flavored and comes in a red and green can with a fun, bright pattern).(Required.)
Price
7.How much does the product cost?(Required.)
8.How does the price of this product compare to other beverages around it? (E.g., does it cost more, less than, or the same as a can of beer or bottle of milk?)(Required.)
Place
Product Location
9.Please describe where in the store the product is located. (E.g., the product is right next to drinks appealing to kids, like juice or sodas.)(Required.)
Store Location
10.What is the location of the store where you saw the product?(Required.)
11.What type of store is it?(Required.)
12.Please describe any location details that you might find concerning. (E.g. the store is across the street from a middle school or there’s a lot of litter around the store, including empty beer cans/bottles.)(Required.)
Promotion
13.Please describe any ads or promotional signs for the product you saw in the store. (E.g., signs that say “sale” or “special” on the windows, the doors of the refrigerated display cases/reach-in coolers, or the walls of the store.)(Required.)
Please include at least one photo of the product, but please do not include photos of identifiable individuals. You can upload your photo(s) below.
14.Please upload your first photo:(Required.)
No file chosen
15.Additional photo (optional):
No file chosen
16.Additional photo (optional):
No file chosen
17.Anything else to add?