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General Marketing Research Survey
This survey is for general marketing purposes to help Casart coverings learn more about their customer market.
1.
How did you first learn about our company or product?
Search engine (Google, Yahoo!, Bing, etc.)
Referred by a friend
Magazine
Blog
Trade show
Other (please specify)
2.
Describe your interest in interior design.
No interest
Somewhat interested
Interested
Very interested - I enjoy being updated on the latest trends
It's my passion - I follow interior design sources daily
3.
What is your household income bracket?
< $25,000
$25,000 - $60,000
$60,001 - $95,000
$95,001 - $130,000
> $135,000
4.
Rank the order of importance of each interior design aspect of your home. (1 being the most important and 8 being the least important.)
Flooring
Furniture
Walls
Appliances and Electronics
Decorative Accessories
Curtains/ Windows
Lighting
Redesign/ Renovation of Rooms
Other (please specify)
5.
How much would you be willing to spend on decorating your walls?
< $500
$501 - $1000
$1001 - $1500
$1501 - $2000
> $2000
6.
Would you like to decorate your wall(s) in your home within the next:
6 months
Year
More than a year
I don't want to decorate my wall(s)
7.
If you were to decorate you walls, the most important factor in pursuing a project would be:
Ease of execution and convenience
Price
High Quality of design
Adhering to "Green" standards
Customization
Other (please specify)
8.
Rank the order of preference you have for decorating your walls (1 being most preferable and 5 being least preferable):
Paint
Permanent wallpaper
Removable wallcovering
Paintings and photographs - accessories only
I prefer plain walls - no decoration
9.
Have you heard of removable and reusable wallcovering or wallpaper?
Yes
No
If yes, please list what brands of removable wallaper that you know, and any descriptive features about them:
10.
How likely are you to learn more about Casart coverings and refer a friend to our company or product?
(Required.)
Extremely likely
Very likely
Somewhat likely
Slightly likely
Not at all likely
Other comments. Please include your email so we can send you a discount code for taking the time to answer this survey. Thank you!