1. Introduction to the Personas survey

 
10% of survey complete.
Hello,

Snitker & Co. is a Danish consultancy working in the areas of User Experience and Innovation.

We often help our clients to develop personas.

Our work is based on Lene Nielsen's approach to personas - "10 Steps to Personas" (see http://www.personas.dk).

Developing personas, we have often wondered how the personas live on in the companies for which they are developed. Are they used frequently or not? Do they stay relevant? Are they updated? Do they add value or not?

This survey aims to help us answer these questions and to gain insight into the life of the personas as well as to understand the experiences of companies that use them.

We plan to write up our findings in a paper that will be available to the participants of the survey.

We appreciate your help in completing the survey.

Thank you!
Snitker & Co.

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