Survey about the Impact of COVID-19 on Conference/Event Sponsorships

You are invited to participate in a short survey on the impact of COVID-19 on sponsorships of association and not-for-profit organization conferences and events.

Our goal for this Partnership Professionals Network survey is to collect and share the concerns and insights of association/organization staff from across the country.

The findings from the survey will be disseminated by the Partnership Professionals Network via e-newsletter and website.

Your responses will be strictly anonymous. Responses will be analyzed and shared only in the aggregate.

If you have questions, please contact: Bruce Rosenthal: bruce@brucerosenthal.associates

Question Title

* 1. Which best describes your organization? Choose one.

Professional association

Trade association

Museum or cultural organization

Not-for-profit organization or charity

Other (please specify)

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* 2. How has your association/organization been impacted by the coronavirus? Choose all that apply.

Cancelled one or more conferences/events

Rescheduled one or more conferences/events

Reduced the size of one or more conferences/events

Converted a conference/event to a virtual

Other (please specify)

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* 3. If you have cancelled one or more conferences/events, what have you done regarding sponsors? Choose all that apply.

Refunded the total fee to sponsors

Refunded a portion of the fee to sponsors

Applied sponsor fees to the same event next year

Applied sponsor fees (or a portion of the fee) to a different sponsor benefit this year (for example a different conference, webinar, virtual conference, advertising, etc.)

Asked the sponsor to donate their fee to your association/organization

We haven't decided.

Other (please specify)

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* 4. How concerned are you that COVID-19 will result in less conference/event sponsorship revenue? Choose one.

5-Extremely concerned

4-Very concerned

3-Somewhat concerned

2-A little concerned

1-Not at all concerned

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* 5. Do you have a plan to mitigate revenue losses from conference sponsorships? Choose one.

We do not anticipate sponsorship revenue losses due to COVID-19 this year.

3-Comprehensive plan

2-Some plannning

1-Little or no planning so far

Survey about the Impact of COVID-19 on Conference/Event Sponsorships

Question Title

* 1. Which best describes your organization? Choose one.

Question Title

* 2. How has your association/organization been impacted by the coronavirus? Choose all that apply.

Question Title

* 3. If you have cancelled one or more conferences/events, what have you done regarding sponsors? Choose all that apply.

Question Title

* 4. How concerned are you that COVID-19 will result in less conference/event sponsorship revenue? Choose one.

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* 5. Do you have a plan to mitigate revenue losses from conference sponsorships? Choose one.

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* 6. What three things do you need to help you figure out the best way to manage your sponsor program in the next 90 days?