Welcome to the Ibbaka Net Revenue Retention (NRR) Diagnostic Survey! This quick and straightforward survey consists of approximately 25 questions and will take just about 10 minutes of your time.

By participating, you'll gain valuable insights into your organization's retention strategies with a detailed assessment based on the Ibbaka Revenue Retention Maturity Model. Additionally, you will receive a personalized report including actionable recommendations tailored to help enhance your NRR by up to 5%.

To ensure a smooth experience and to deepen your understanding of the principles guiding this survey, please refer to the Ibbaka NRR Diagnostic Guide linked below:

Access the Ibbaka NRR Diagnostic Guide Here

Thank you for taking the time to participate!

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1. Approximately, how many customers do you have?

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2. Approximately, what is your Average Contract Value (ACV)?

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3. Approximately, what was your NRR in percent for the past Fiscal Year?

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4. Approximately, what was your annual recurring revenue for the past fiscal year?

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5. How is your NRR trending this year?

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6. Do you report and share Net Retention & Gross Retention internally on at least a weekly basis?

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7. How do you prepare NRR reports?

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8. Do you measure and report on customer health?

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9. Do you analyze patterns of Health/Risk by Customer Type, Use Case, Segment or other key attributes?

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10. Is product usage and feature usage incorporated into customer health?

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11. Do you calculate a measure of monetary value that a customer receives from your solution ?

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12. How do you plan, price and forecast your renewal business?

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13. For what periods do you forecast NRR and GRR?

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14. Do you experience unforecast churn?

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15. Do you forecast revenue expansion (upsell, cross sell, growth in package)?

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16. Do you calculate and apply renewal uplifts?

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17. Does net revenue increase with growth in usage or the number of users?

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18. Does net revenue increase through upselling customers to more expensive packages?

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19. Does net revenue contract with a decline in usage or reduction in the number of users?

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20. Does net revenue contract through customers down grading to a less expensive package?

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21. Do you have multiple product offerings that allow for cross-sell?

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22. What is your primary growth motion?

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23. How do your customers get value from your solution? Please see our Glossary for more information of Value Drivers and Value Models.

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24. Do you have a team accountable for retention metrics with documented roles/actions and responsibilities?

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26. How important is improving NRR to your current Business Strategy and Goals?

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27. If you would like customized advice on how you can improve Net Revenue Retention please provide your name, company name, and company email.

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