Ibbaka Net Revenue Retention Diagnostic Survey

Welcome to the Ibbaka Net Revenue Retention (NRR) Diagnostic Survey! This quick and straightforward survey consists of approximately 25 questions and will take just about 10 minutes of your time.

By participating, you'll gain valuable insights into your organization's retention strategies with a detailed assessment based on the Ibbaka Revenue Retention Maturity Model. Additionally, you will receive a personalized report including actionable recommendations tailored to help enhance your NRR by up to 5%.

To ensure a smooth experience and to deepen your understanding of the principles guiding this survey, please refer to the Ibbaka NRR Diagnostic Guide linked below:

Access the Ibbaka NRR Diagnostic Guide Here

Thank you for taking the time to participate!

1.Approximately, how many customers do you have?

2.Approximately, what is your Average Contract Value (ACV)?

3.Approximately, what was your NRR in percent for the past Fiscal Year?

4.Approximately, what was your annual recurring revenue for the past fiscal year?

6.Do you report and share Net Retention & Gross Retention internally on at least a weekly basis?

Yes - Reporting at Company Level and Detailed by Customer Segment, Product, Use Case, Etc.

Yes - Company Level Reporting only

Yes - But Not Consistently

Yes - But Data is Incomplete

7.How do you prepare NRR reports?

8.Do you measure and report on customer health?

Yes - Automated and Predictive Customer Health Scoring

Yes - Using a system generated calculation

Yes - Manually for all Customers

Yes - Manually for Strategic Customers only

9.Do you analyze patterns of Health/Risk by Customer Type, Use Case, Segment or other key attributes?

Yes - Systematically Across all Customers

Yes - But Not Consistently

Yes - But Data is Incomplete

10.Is product usage and feature usage incorporated into customer health?

Yes - Including user journey analysis

Yes - Including key feature adoption

Yes - Including usage or activity data

Yes - User access ( i.e. logins) only

11.Do you calculate a measure of monetary value that a customer receives from your solution ?

Yes - Automated

Yes - Manually for all customers

Yes - Manually for strategic customers

12.How do you plan, price and forecast your renewal business?

Fully automated using prediction models

Some Automation

Manually using Spreadsheets

No Planning is done - case by case basis

13.For what periods do you forecast NRR and GRR?

Annually

Quarterly

Monthly

Not Forecast

14.Do you experience unforecast churn?

Never

Rarely

A few times a year

Quarterly

15.Do you forecast revenue expansion (upsell, cross sell, growth in package)?

Yes, but not systematically

Yes, as at company level

Yes, for each customer

16.Do you calculate and apply renewal uplifts?

Yes - No Standaridization

Yes - Standard Uplift Applied to all Customers

Yes - Standard Uplift applied based on Customer Segment or use Type

Yes - Personalized pricing by customer based on Customer Value

17.Does net revenue increase with growth in usage or the number of users?

Yes - This factor is tracked and has a consistent positive net revenue impact.

Yes - This factor is tracked but revenue impact is minimal.

Yes - However, processes are not in place to track this factor.

Not a factor with our packaging and pricing

18.Does net revenue increase through upselling customers to more expensive packages?

Yes - This factor is tracked and has a consistent positive net revenue impact.

Yes - This factor is tracked but revenue impact is minimal.

Yes - However, processes are not in place to track this factor.

Not a factor with our Packaging and Pricing

19.Does net revenue contract with a decline in usage or reduction in the number of users?

Yes - This consistently has a negative impact on Net Revenue

Yes - Impact on Net Revenue is Minimal

Yes - But we do not measure this factor

Not a factor with our packaging and pricing

20.Does net revenue contract through customers down grading to a less expensive package?

Yes - This consistently has a significant negative impact on Net Revenue

Yes - Impact on Net Revenue is Minimal

Yes - But we do not measure this factor

Not a factor with our Packaging and Pricing

21.Do you have multiple product offerings that allow for cross-sell?

Yes - This is an important part of our strategy

Yes - But cross-sell is not an important part of our strategy

We do not have products for cross sell

23.How do your customers get value from your solution? Please see our Glossary for more information of Value Drivers and Value Models.

24.Do you have a team accountable for retention metrics with documented roles/actions and responsibilities?

Accountable Function/Team with processes, and responsibilities. Investment in staff and systems to continuously improve retention factors.

Accountability Exists. Resources available, processes, and responsibilities fully documented.

Accountable Function/Team. Roles not defined and processes not fully documented.

Resources assigned but no accountability or processes in place.

Nobody Accountable. No Processes documented.

Other (please specify)

25.Which primary SaaS vertical do you operate in?

Other

26.How important is improving NRR to your current Business Strategy and Goals?

27.If you would like customized advice on how you can improve Net Revenue Retention please provide your name, company name, and company email.

Name

Role

Company Email

Company Name

Company Website