Informed Consent

Informed Consent

You have been asked to participate in a study that is part of a research project entitled: Technology Product Research and Marketing. This consent agreement explains the research study. Please read it carefully.


This study is being conducted by the Advertising Developers team for the National Student Advertising Competition under the guidance of supervisor Doug Tschopp. If you have any questions, please contact the Advertising Developers club president, Laura Keenan, at laurakeenan18@augustana.edu or the main student researcher, Matthew Junk, at matthewjunk18@augustana.edu. The purpose of this study is to gather information regarding the usage and perceptions of technology among college students for the purpose of designing a marketing campaign. The data will help the team to understand the habits of our target market. 


If you choose to participate, you will be directed to a survey that will collect your responses. It will take about 5-10 minutes to complete. Participation in the survey is greatly appreciated, as it helps our team learn about research and marketing through hands-on experience. 


The data collected through this survey will be used for presentation at the National Student Advertising Competition. This will benefit the students by developing their professional research skills. This survey is confidential and anonymous. The data will then be retained for five years after completion of the research, but will not be used for further research studies. Anonymous data will be shared with an unnamed client. The study will not ask sensitive questions or put the participant at risk. This research project has been reviewed and approved by the Augustana Institutional Review Board, which can be contacted at IRB@augustana.edu.


YOUR PARTICIPATION IS VOLUNTARY. YOU ARE FREE TO STOP OR WITHDRAW FROM PARTICIPATING AT ANY TIME, OR TO DECLINE TO ANSWER ANY SPECIFIC QUESTIONS WITHOUT PENALTY.


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