Skip to content
Product/Technology Launch Survey
1.
First, we need some information to forward the Product Launch Whitepaper.
Name
Title
Company
Phone
Email address
2.
What type of company do you work for?
Distributor
Manufacturer
Manufacturer’s Agent/Rep
Other (please specify)
3.
How many product launches do you normally do in a year?
1 or 2
3 – 5
6-10
11-15
16 or more
4.
Do you have a set process for product launches?
No, we generally go with the flow.
No, we follow the lead of our partners.
Yes, but it is mostly informal.
Yes, we have pre-established guidelines.
Don’t know
Other (please specify)
5.
What do you see as the two biggest issues you face in making product launches successful?
1.
2.
6.
How successful were your last two product launches?
Very strong, and we can trace business to the effort.
Good, but could have been better.
About average, we did it and think business will flow.
Poor, not sure what happened.
Bad, we need better execution.
Bad, our partner dropped the ball and things went south.
7.
What advice/guidance would you give to your partners on making future product launches more successful?
8.
Would you be willing to be interviewed by Frank Hurtte, Founding Partner of River Heights Consulting on this topic?
Yes
No
