2011 Golden Target Award Review

The online submission and judging systems for the Golden Target Awards, introduced in 2011, allow for greater administrative flexibility. This survey seeks to identify aspects of those systems that could be improved. Thank you for taking the time to help us shape procedures that better suit your preferences as participants in the process.

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* 1. What was your level of participation in the 2011 Golden Target Awards?

I did not enter a campaign

I entered a campaign

I was a judge

I was both an entrant and a judge

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* 2. What motivates you to take part in the Golden Target Awards?

Encouraged by peers

Upholding industry standards

Desire for industry recognition

Pursuit of excellence

Professional development

Other

Other (please specify)

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* 3. If you intended to enter last year and didn't, which of theses factors was the greatest barrier?

The time needed to develop the entry

Insufficient or lack of appropriate categories

The online submission system

The entry price of $240.00

I didn't know about the Golden Targets

Other (please specify)

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* 4. If you submitted entries before 2011, did you find the eAward system better or worse than the previous hard copy system?

Better

Worse

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* 5. If you did submit an entry last year, were you satisfied with these aspects of the eAwards system?

	Yes	No
Registering your account	Registering your account Yes	Registering your account No
Uploading your entry	Uploading your entry Yes	Uploading your entry No
Submitting additional documentation in the second round	Submitting additional documentation in the second round Yes	Submitting additional documentation in the second round No
Getting acknowledgement of the uploads	Getting acknowledgement of the uploads Yes	Getting acknowledgement of the uploads No
Receiving the judges' feedback on your entry	Receiving the judges' feedback on your entry Yes	Receiving the judges' feedback on your entry No

Please suggest possible improvements:

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* 6. The entry submission process in 2011 was a two-stage process. An initial 2,000 word entry was uploaded which, if progressed by the judges to the second stage, was supplemented with additional documentation, audio and video files. Please indicate which of the following you prefer:

Keep the submission process as it is

Change to a 1,000-word initial entry, to be followed, if progressed, by a 2,000-word second stage entry

Change to a single stage system consisting of a 2,000-word entry plus documentation

Please comment if appropriate

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* 7. There were 16 GTA categories last year. Do they adequately reflect current trends of strategic PR practice? Please click on the box of any that you would like to comment on:

Government sponsored campaigns

Public affairs

Issues management

Emergency/ crisis communication

Recovery communications

Community relations

Internal communications

Investor relations

Consumer and social marketing

Business to business marketing

Special event/observance

Environmental

Arts

Health organisations

Corporate social responsibility

Low cost/pro bono

Comments

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* 8. Should other categories be added to reflect the range of current PR practice and changes in the profession?

Yes

If 'Yes' please specify:

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* 9. Do you intend to participate in the 2012 Golden Target Awards as an entrant or judge?

	Yes	No
Entrant	Entrant Yes	Entrant No
Judge	Judge Yes	Judge No
Both entrant and judge	Both entrant and judge Yes	Both entrant and judge No
Haven't decided yet	Haven't decided yet Yes	Haven't decided yet No