1. Default Section

This questionnaire is designed to help me define my sample in order to conduct my dissertation research. If you fit into my sample I will be contacting you soon to discuss possible further research, which will also be conducted online. Thank you in advance for completing this survey, your responses are very helpful.

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* 1. Gender?

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* 2. Age?

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* 3. Where do you live?

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* 4. Please state, out of these options, your employment status?

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* 5. Please rate on the scale your level of interest in Advertising as a whole.

  Very Disinterested Disinterested Neither Interested or Disinterested Interested Very Interested
Level of interest

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* 6. Have you ever purchased Coca - Cola and / or its other affiliates e.g. Diet coke in the last month?

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* 7. How frequently have you purchased / consumed Coca - Cola in the last month?

  Once a month 1- 5 times a month 6 - 10 times a month More than 11 times a month N/A
Frequency of Consumption

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* 8. Thank you for undertaking this mini questionnaire; for research legitimacy reasons please leave your name and email.

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