Rough Guides Survey

Help us make Rough Guides more tailored to you by sharing your view in our short survey. It contains 15 questions and should take 5 minutes or less to complete.

We won't use the information you provide for anything other than working to make Rough Guides the best they can be.

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* 1. How old are you?

18 - 24

25 - 34

35-44

45-54

55 - 64

Over 65

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* 2. In what country do you live?

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* 3. How do you usually travel for leisure?

With family

Alone

With my partner

With friends

Organised tour or cruise

Other (please specify)

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* 4. How many leisure trips over 5 days long do you take each year?

1 trip each year

2 trips each year

3 trips each year

Other

Other (please specify)

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* 5. Which travel destination do you want to visit next?

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* 6. Which of the following apply to you? Please select all that apply.

I have visited roughguides.com

I follow Rough Guides on social media

I've bought a Rough Guide book in the past year

I used to buy Rough Guide books but I haven't in the past year

I've bought a Rough Guides eBook

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* 7. How long have you been a reader of Rough Guides, either of the books or online?

Less than 1 year

1 - 5 years

5 - 10 years

More than 10 years

I don't remember

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* 8. What is the most important factor to you when planning a leisure trip?

Sticking to a precise budget

Being able to save time while researching and planning

Having reassurance that my money is going to local economies

The impact on the environment

Getting off the beaten track and avoiding tourist hot spots

Knowing exactly how the destination can cater to my interests and needs

Other (please specify)

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* 9. Which of the following traits best describe the Rough Guides brand? Please select all that apply.

Youthful

Elite

Playful

Helpful

Adventurous

Intellectual

Serious

Classic

Down-to-earth

Sophisticated

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* 10. Why do you choose Rough Guides over our competitors?

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* 11. What is often your biggest frustration when planning a leisure trip?

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* 12. What part of the process do you enjoy the most when planning a leisure trip?

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* 13. How likely would you be to work with an expert travel consultant or trip planner who is a local of your chosen destination?

Very likely

Somewhat likely

Somewhat unlikely

Very unlikely

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* 14. Describe your dream leisure trip.

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* 15. Is there anything else you'd like to share with us?

Please leave your comments here and include your email address if you're willing to be contacted by a member of the Rough Guides brand team to follow up.

Question Title

* 1. How old are you?

Question Title

* 2. In what country do you live?

Question Title

* 3. How do you usually travel for leisure?

Question Title

* 4. How many leisure trips over 5 days long do you take each year?

Question Title

* 5. Which travel destination do you want to visit next?

Question Title

* 6. Which of the following apply to you? Please select all that apply.

Question Title

* 7. How long have you been a reader of Rough Guides, either of the books or online?

Question Title

* 8. What is the most important factor to you when planning a leisure trip?

Question Title

* 9. Which of the following traits best describe the Rough Guides brand? Please select all that apply.

Question Title

* 10. Why do you choose Rough Guides over our competitors?

Question Title

* 11. What is often your biggest frustration when planning a leisure trip?

Question Title

* 12. What part of the process do you enjoy the most when planning a leisure trip?

Question Title

* 13. How likely would you be to work with an expert travel consultant or trip planner who is a local of your chosen destination?

Question Title

* 14. Describe your dream leisure trip.

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* 15. Is there anything else you'd like to share with us? Please leave your comments here and include your email address if you're willing to be contacted by a member of the Rough Guides brand team to follow up.

* 15. Is there anything else you'd like to share with us?

Please leave your comments here and include your email address if you're willing to be contacted by a member of the Rough Guides brand team to follow up.