SMARTOUR is a project funded by the European Union which aims to equip managers in the tourism field with the skills to run their businesses sustainably and generate long term benefits for the wider community. As a first step, the project is surveying tourism businesses, visitors, and local residents, in order to find out their needs and priorities. The same research is being carried out simultaneously in England, Italy and Finland.

We should be most grateful if you would take the time to participate in this survey. Completing this questionnaire should take no more than 5-10 minutes, and will help us to develop appropriate training courses and on-line tools to support sustainable tourism practice.

For further information on the project, please visit our blog http://bit.ly/1LyBRFq
#SMARTOUR #sustainabletourism

For queries about the survey, please contact the project director, Professor Jon Fairburn, at jon.fairburn@staffs.ac.uk

* 1. How would you describe the part of the country where you live? (You may tick more than one box)

* 2. What are the most important economic activities in your area? Please number  in order of their priority (1 = most importance)

* 3. What are the best things about living in your community? Please choose those that apply

* 4. Are any of these problems present in your community? Please choose those that apply

* 5. Please indicate your agreement/disagreement with the following statements by giving each a score of 1 to 5 (1 = strongly disagree, 2 = disagree, 3 = undecided, 4 = agree, 5 = strongly agree)

  1 2 3 4 5
This is a good place to live
There is not much here for young people
The local community faces a lot of problems living here
The quality of life here is improving
People living here feel a strong connection with the place
Future prospects for this area are good

* 6. How does tourism contribute to life in your community? Please indicate the effects of tourism in your area by giving the impacts listed below a score of 1 to 5 (1 = strongly disagree, 2 = disagree, 3 = undecided, 4 = agree, 5 = strongly agree)

  1 2 3 4 5
Creates jobs
Increases spending in local businesses
Supports local shops and services
Increases demand for local cultural activities & amenities
Supports museums and heritage sites
Creates a market for local crafts and produce
Helps maintain local traditions and identity
Supports care of nature and the environment
Supports local festivals/events
Attracts investment into the area

* 7. Please indicate your agreement/disagreement with the following statements by giving each a score of 1 to 5 (1 = strongly disagree, 2 = disagree, 3 = undecided, 4 = agree, 5 = strongly agree)

  1 2 3 4 5
Tourism makes a positive contribution to the quality of life in my area
The tourist industry should put more back into the local community
Getting a ‘sense of place’ is an important part of the appeal for tourists coming here
The tourist industry contributes to environmental sustainability
The tourism industry has good relations with the local community
Tourism is important for the long term prosperity of my community
The tourists who come here cause damage to the environment
Tourism adds to the burden on local services and amenities

* 9. Which county or region do you live in?

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