ArcInsight Research Subscription Business Transition Maturity Survey

ArcInsight Research has designed a questionnaire to better understand how today's industrial software leaders are managing the transition path to a subscription business model.

We invite you to take 5-10 minutes of your time to participate.

Who Should Take This Survey?

CEOs, strategy leaders, sales operations, finance, customer success, product management, account management, and anybody else involved with managing the subscription business.

Privacy & Confidentiality
Your identity is neither released nor included in the report. Only your response and that of your peers will be included in the summarized report you can opt to receive. If you have questions, please contact us at arcinsightpartners.com/aip/contact-us, or write directly to me at pchaudhuri@arcinsightpartners.com

1.How much of your annual revenue comes from subscriptions:

< 30%

30 - 75%

> 75%

Not sure

2.When was the subscription business model launched?

< 1 year

1-3 years

3-5 years

> 5 years

4.How are Customer Success Managers currently deployed?

by Country

by Industry

by Key Account

5.How has sales coverage costs evolved to support the subscription model?

Coverage of key accounts remains unchanged

We have hired new customer success managers to support all key account

We have hired new sales people to cover key accounts

We have reduced our overall sales coverage costs

6.How is the sales force compensated on subscription model?

New account acquisitions in the quarter

Retention

Account ARR expansion

Traditional license signups

7.What dominant BENEFIT have you realized moving to a subscription model, so far?

Revenue has ramped up faster

We are adding new customers faster

Our sales and marketing costs have fallen faster than expected

Our margins have improved better than anticipated

Our sales support costs have lowered substantially.

Our customer satisfaction scores have improved substantially

8.What DISADVANTAGES do you see from a subscription model transition?

Our margins are falling

Our clients have resisted making the change to subscriptions

We are losing accounts in the transition

We are losing key salespeople

Our customer satisfaction scores are falling

Our administrative and support costs have gone up

9.What is your primary industrial software offering?

Process simulation (steady state simulation, dynamic simulation)

Product design & simulation (CAD, static simulation)

Process design

Process control (DCS / APC / Historian)

Digital thread, Operations data management, PLM, MES

Front-end Plant Engineering (FEED)

Project data-management (EPC)

Industrial cybersecurity

10.What is your COMPANY and ROLE? (If you're interested in a report summary. Please DECLINE if you choose not to disclose)