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* 1. Which of the following fire apparatus companies have you heard of and are you familiar with? (CHECK ALL COMPANIES YOU ARE FAMILIAR WITH)

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* 2. Which fire apparatus companies do you prefer for your apparatus? (RANK THE TOP THREE IN ORDER OF PREFERENCE)

  1 2 3
Pierce
Rosenbauer
Spartan
Ferrara
E-One
KME
Smeal
Ladder Tower
Seagrave
Sutphen
Darley
Custom Fire Apparatus
Fort Garry Fire Trucks

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* 3. Who is your primary fire apparatus provider? (Rank the top 3 in order of preference, with one being your most preferred.)

  1 2 3
Pierce
Rosenbauer
Spartan
Ferrara
E-One
KME
Smeal
Ladder Tower
Seagrave
Sutphen
Darley
Custom Fire Apparatus
Fort Garry Fire Trucks

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* 4. Why did you choose them as your apparatus provider? (RANK, IN ORDER OF IMPORTANCE, THE FOLLOWING CRITERIA)

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* 5. How do you keep informed on products and services within the fire industry? (RANK THE IMPORTANCE OF EACH, “1” BEING OF NO IMPORTANCE and “5” BEING VERY IMPORTANT)

  1 2 3 4 5
Search/internet
Sales representatives
Direct mail
Email
Social media
Trade publications (print)
Trade magazine websites
Tradeshows
Webinars
White papers

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* 6. Do you use social media to learn more about products and information within the fire industry? If so, please check which platforms you use: (CHECK ALL THAT APPLY)

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* 7. What value do you place on information from social media? (CHECK ONE OPTION)

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* 8. What is your perception of Rosenbauer within the marketplace?

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* 9. Rank Rosenbauer based on the following attributes (RANK THE IMPORTANCE OF EACH, “1” BEING POOR AND “5” BEING OUTSTANDING)

  1 2 3 4 5
Reputation
Product quality
Dealer representation
Customer service
Support / warranty
Value / price
Marketing /advertising
Dealer representation

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* 10. Complete the below information and enter to win a $500 gift card.

0 of 10 answered
 

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