About The Campaign

BSM Media is super excited to announce THREE new opportunities with Osem Foods for their Bamba Peanut Butter Puffs & Gratify Gluten Free Pretzel Lines!!

Bamba is the original peanut butter puff, dating back to 1964. Made with 4 simple ingredients, they contain no artificial colors, flavors or preservatives. It's a great snack for the whole family!

Gratify snacks are simple, yet reliable and comfortably familiar. Just like your favorite pair of jeans, you'll find the great taste of these certified gluten free products the perfect fit for your healthy lifestyle. Gratify pretzels taste so delicious you won’t believe they’re Gluten Free.

We're looking for influencers who lead a healthy lifestyle to promote these brands.

Campaign #1 - Bamba/ Gratify Content Creation Campaign
If selected, you will be asked to produce authentic and engaging content (both static and video) that Osem can publish to their Social channels. You will be sent various Bamba and Gratify products from the brand and will be assigned specific content concepts to help show the many ways families are utilizing Osem snacks in their everyday lives!

Deliverables: 5-6 Static Shots; 1 Video formatted for Instagram and TikTok
Compensation: $1,200

Campaign #2 - Bamba Mini Ambassador Campaign
*The perfect influencer for this campaign will have at least one child age 9 months - 3 years old.

If selected, you will be asked to participate for 2 months. Each month, you will be sent a different Bamba product directly from the brand and be assigned a monthly theme (ie, Earth Day, Snacking on the go, Springtime Fun, etc). You and your family will then create content to support the product and theme and post to your social channels. Content should be fun, engaging and creative.

Deliverables Per Month: 1x Instagram Story, 1x Instagram Reel, 1x share to Facebook or TikTok
Posting Dates: March - April
Compensation: $500 per month plus Bamba product ($1,000 total for two months)

Campaign #3 - Gratify Social Spotters
If selected, you will be asked to purchase Gratify's Gluten Free Pretzels from either your local Wegmans or Stop & Shop. You will be asked to take a photo shopping for the product and share as an Instagram Story on Social Media. Then once you have the product at home, you will capture a lifestyle video showing how Gratify pretzels are part of your family's healthy lifestyle.

Deliverables: 1x Instagram Story, 1x Instagram Reel, 1x share to Facebook or TikTok
Posting Dates: March 17 - March 31
Compensation: $600 (inclusive of product cost)

Please Note:
All social media profiles must be set to public with engagement stats turned ON to participate in this program. Influencers will be selected on a first-come, first-serve basis and will be verified for quality of social media photos, following, and engagement. Additional information including product assignment, photo guidelines, and key word messaging will be sent to each selected influencer.

Please click the NEXT button below to proceed to the application.

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