KQED Facebook Audience Survey

KQED showed up on my social media feeds.

I searched for the KQED account to follow/like it.

A friend/family/colleague told me about it.

I found it through a content search engine.

I learned about it via another KQED platform (radio, website, TV, newsletter, etc.)

KQED’s story posts appear while I scroll in my Facebook news feed.

I see KQED stories most often when they’re shared by my Facebook friends.

I regularly check into KQED’s Facebook page to see what’s new.

They teach me something new and interesting.

I find them to be fun and entertaining.

They’re great at helping me learn more about a specific topic or issue.

They cover issues that make me feel socially engaged.

KQED makes me feel like I’m part of a larger community.

I only use Facebook to stay up-to-date on KQED's latest news coverage and/or programming updates.

I regularly enjoy KQED shows, programs, or channels.

I’ve donated to KQED before.

KQED social media

KQED email newsletters

KQED podcasts

KQED.org

KQED 88.5FM (radio)

KQED 9 and/or KQED Plus (television)

None of the above

Stories that pique my interest around a specific genre or topic.

Personalized, curated content that fits my lifestyle and behavior.

I trust that the stories are factual and true.

I like supporting mission-oriented content.

I gain exclusive access to special content.

I’m able to avoid barriers such as paywalls, content limitations, and/or excessive advertising.