This webinar is aimed at entrepreneurs, creatives, researchers, research managers and other professionals across industries wishing to gain essential basic knowledge for safeguarding one's ideas and innovations and maximising their value.
It will provide a high-level introduction to intellectual property (IP) fundamentals, covering the different types of intellectual property rights (IPRs -including patents, copyright, registered designs, trade marks and trade secrets), eligibility criteria, the benefits and scope of protection offered by each type of IPR, and the steps to follow to secure protection.