Thought Leaders Rock! Social Media Strategy & Management Form

Thank-you for taking the time to tell us how we can help you build a powerful social media presence for you or your company that rocks!  The first step in our Social Media development process is for you to tell us about yourself, your business and your goals.  

This is your opportunity to tell us why you need a social media presence and what the it should achieve. The more information you give us here, the better the solution we will be able to provide.  Ignore any questions that are not relevant.

When you're finished, hit the "DONE" button and we'll be in touch within 24 hours.

Question Title

* 1. Business Snapshot
What’s the name of your Company? What does your company do? What are the products and services you offer?

Question Title

* 2. Who are the decision makers for this project?

Question Title

* 3. What budget have you allocated for this project? Be honest and we will tell you what we can and can't do.

Question Title

* 4. What Are We Doing? 
Give us your main reasons for needing social media strategy or management assistance. It's helpful to set SMART goals as it keeps all of us on the same page and moving in the same direction. That is goals that are specific, measurable, achievable, relevant and time-bound. With this in mind, what are the top 5 business needs of your new social media presence? [eg: 20% increase in sales in 6 months, 30% increase in membership this year, reduce admin costs by 15% in 3 months]

Question Title

* 5. Is there anything about your current social media strategy and tactics that serve the business well and if so, why?

Question Title

* 6. Who Are We Doing This For? 
Tell us about your ideal customer. Who are they? How old are they? What gender are they? Where do they hang out online? What are their interests?

Question Title

* 7. What are the top 5 reasons your ideal customer will engage with you or your business on social media? [e.g: research product information, ask questions about services, entertainment, etc.]

Question Title

* 8. Design Concept
How do you want people to feel when they interact with your brand? Safe and secure, edgy and excited, exclusive and cool, like they belong?

Question Title

* 9. Do your competitors have a social media presence? Tell us about your competitors. Who else is competing for the attention of your ideal customer and what are they doing that you think is working?

Question Title

* 10. Are the any social media posts or campaigns in particular that you like? What are they? Why do you like them?

T