TikTok Tactics for eCommerce and B2C: Unveiling strategies, success metrics, and future plans |
This survey aims to uncover the rapidly evolving landscape of TikTok marketing, driven by its emergence as a powerful search engine. As more eCommerce and B2C brands integrate TikTok into their strategies, we aim to gather insights from in-house marketers to understand the challenges, successes, and trends, ultimately establishing benchmarks for effective TikTok marketing. Your input will contribute to understanding the unique dynamics of this platform.
About this survey
This survey is specifically designed to be completed by in-house eCommerce or B2C marketers who are responsible for running digital marketing for a brand.
At the end of the survey, there are a few, optional open-ended questions that you can answer if you’d like to be quoted in our report with a link to your website.
In the first section, we ask for some demographic information so that we can segment and analyze the results by type of business, company size, etc. We’re also asking for your contact information so that we can share the final report with you and quote you properly if you choose to answer the final open-ended questions.
In the second section, we ask multiple-choice survey questions. Results from this section will be anonymized and shared in aggregate; your individual answers will not be shared.
Upon completion, you'll be redirected to the aggregated, anonymous results published on Benchmark Groups. By signing up for free, you can anonymously compare your company's performance against similar entities.