Skip to content
The BIG Broadcast Tech Survey 2025
ABOUT YOU
1.
Full name
2.
Job title:
3.
Email Address:
*Your email address will be used to get in touch with you if you win our prize draw, and in some cases we may contact you to discuss your survey responses.
4.
Company name:
5.
Are you a freelancer?
Yes
No
6.
What best describes your level of seniority?
Chairman / Owner / Partner / MD
C-suite / President
VP / EVP / Director
Head of Department or Manager
Assistant or Executive
Entrepreneur
Consultant / Independent / Freelance
Educator / Student / Intern
Editor / Publisher / Journalist / Photographer
TECH/IT SPEND
7.
What is the annual buying budget of your company or organisation on equipment & services?
Up to £10,000
£10,001 to £50,000
£50,001 to £250,000
£250,001 to £1 million
£1 million to £5 million
£6 million to £10 million
Over £10 million
Don't know
8.
How much did you spend on tech investments/upgrades in 2024?
£0 to £500k
£500k to £1.5 million
£1.5 to £2.5 million
Over £2.5 million
9.
Was this more/less/the same as in 2023?
More
Less
Same
10.
What did you invest in?
11.
What do you plan to invest in, in 2025?
12.
What are your top technology priorities for 2025?
13.
What % of your tech spend is on hardware?
0% to 10%
11% to 20%
21% to 30%
31% to 40%
41% to 50%
51% to 60%
61% to 70%
71% to 80%
81% to 90%
91% to 100%
14.
What % of your tech spend is on SaaS/cloud services?
0% to 10%
11% to 20%
21% to 30%
31% to 40%
41% to 50%
51% to 60%
61% to 70%
71% to 80%
81% to 90%
91% to 100%
15.
What % of your tech spend is on AI/GenAI/automation?
0% to 10%
11% to 20%
21% to 30%
31% to 40%
41% to 50%
51% to 60%
61% to 70%
71% to 80%
81% to 90%
91% to 100%
16.
How have your tech investment trends changed over the last five years?
TECH PRIORITIES
17.
How much of a priority is sustainability in your choice of tech investments?
Low
Medium
High
Low
Medium
High
18.
Are you investing in tools to measure and reduce your environmental impact?
Yes
No
If yes, which tools?
19.
What specific steps are you taking to make your operations more energy-efficient?
20.
What challenges do you face in adopting new technologies?
21.
What is your biggest concern or limitation regarding cloud adoption (e.g., cost, security, latency)?
22.
How are you currently using AI/ML in your workflows (e.g., content recommendation, captioning, analytics)?
23.
What percentage of your workflows do you aim to automate in the next year?
0% to 10%
11% to 20%
21% to 30%
31% to 40%
41% to 50%
51% to 60%
61% to 70%
71% to 80%
81% to 90%
91% to 100%
24.
How do security concerns impact your technology investments?
25.
What skills gaps are you facing within your technology teams?
26.
Are you investing in training or upskilling initiatives for staff in areas like cloud, IP, or AI?
Yes
No
If yes, please specify:
27.
What factors most influence your technology purchasing decisions?
28.
Please detail new partnerships or collaborations you're exploring to meet your 2025 goals:
29.
What is your biggest challenge when working with technology providers?
*
30.
To view the relevant questions for your sector, please confirm if you are a Production Company, Post-Production/VFX or Broadcaster
(Required.)
Production
Post-Production/VFX
Broadcaster
