Technology Transfer Marketing Question Title * 1. How large is the marketing staff in your technology transfer office? Select the best answer. No marketing staff Marketing tasks are handled by staff who have other primary responsibilities One part-time marketing person One full-time marketing person Two or more full-time marketing people Question Title * 2. How many employees are in your technology transfer office? 5 or fewer 6 to 15 16 to 30 31 or more Unknown Question Title * 3. How many interns or fellows contribute to your marketing efforts? None 1 to 5 6 to 10 11 or more Unknown Question Title * 4. Which of the following do you use for your office's marketing? Select all that apply. Website Direct Email Newsletters Social Media Events Printed Materials / Mailers Public Relations Advertising / Paid Media Other (please specify) Question Title * 5. What are the most valuable channels in your office's marketing efforts? Rank your most valuable channel "1". 1 2 3 4 5 6 7 8 Website 1 2 3 4 5 6 7 8 Direct Email 1 2 3 4 5 6 7 8 Newsletters 1 2 3 4 5 6 7 8 Social Media 1 2 3 4 5 6 7 8 Events 1 2 3 4 5 6 7 8 Printed Materials / Mailers 1 2 3 4 5 6 7 8 Public Relations 1 2 3 4 5 6 7 8 Advertising / Paid Media Question Title * 6. Where could you benefit the most from sharing marketing best practices and insights with other offices? Rank the following topics with "1" being the topic where you could benefit the most. 1 2 3 4 5 6 7 8 Newsletters 1 2 3 4 5 6 7 8 Advertising / Paid Media 1 2 3 4 5 6 7 8 Printed Materials / Mailers 1 2 3 4 5 6 7 8 Events 1 2 3 4 5 6 7 8 Direct Email 1 2 3 4 5 6 7 8 Public Relations 1 2 3 4 5 6 7 8 Social Media 1 2 3 4 5 6 7 8 Website Question Title * 7. Are there other marketing topics of interest to you? Done
