SPCO Audience Demographics Survey 2019.20

Thank you for participating!

This survey is voluntary and anonymous. It is important to the SPCO that we are serving all people in our community. To that end, the information from this survey will be used to inform us about the demographic makeup of our current audience. The SPCO will never share or sell your information to any other organization.

This survey should take less than 5 minutes to complete. Thank you!

Question Title

* 1. Which SPCO venues did you attend last season (September 2019–March 2020)? Select all that apply.

Basilica of Saint Mary

Benson Great Hall

Humboldt High School

Sanctuary Covenant Church

Icehouse

The Lab Theater

North High School

Neighborhood House

Ordway Concert Hall

Saint Andrew's Lutheran Church

Saint Paul's United Church of Christ

Shepherd of the Valley Lutheran Church

Sundin Music Hall

Ted Mann Concert Hall

Temple Israel

Trinity Lutheran Church

Turf Club

Walker Art Center

Wayzata Community Church

Wooddale Church

Other (please specify)

Question Title

* 2. How often did you attend SPCO concerts last season (September 2019–March 2020)?

Once

2–3 times

4–5 times

6–7 times

8 or more times

Question Title

* 3. How did you obtain tickets last season (September 2019–March 2020)? Select all that apply.

By purchasing season tickets

By using my Concert Membership to reserve tickets

By purchasing tickets to individual concerts

By reserving free tickets for family programs

By reserving free child or student tickets

By reserving free tickets through the MELSA smARTpass program

Other (please specify)

Question Title

* 4. Did you ever/do you sing or play a musical instrument?

Yes

Question Title

* 5. Please select your age range:

17 or younger

18–24 years old

25–29 years old

30–39 years old

40–49 years old

50–59 years old

60–69 years old

70–79 years old

80 or older

Question Title

* 6. How many children ages 17 or under live in your household?

None

5 or more

Question Title

* 7. Please select your level of education:

Completed some high school

High school graduate or equivalent

Completed some college

Associate degree

Bachelor’s degree

Completed some postgraduate

Master’s degree

PhD, law or medical degree

Other (please specify)

Question Title

* 8. Please select the language you most often speak at home:

English

Hmong

Karen

Russian

Somali

Spanish

Vietnamese

Other (please specify):

Question Title

* 9. How do you identify your race/ethnicity? (Select all that apply)

African American/Black

Asian/Asian American/Pacific Islander

Hispanic/Latin/Latinx

Middle Eastern/North African

Native American/Indigenous American/Alaska Native

White

Not listed above

Self-identify:

Question Title

* 10. How do you identify your gender?

Woman

Man

Non-binary

Prefer not to answer

Self-identify:

Question Title

* 11. How do you identify?

Transgender (Your gender identity differs from the sex you were assigned with at birth)

Cisgender (Your gender identity corresponds with the sex you were assigned with at birth)

Prefer not to answer

Self-identify:

Question Title

* 12. Which of the following best describes your current employment status?

Employed full-time

Employed part-time

Full-time family caregiver

Retired

Self-employed

Student

Unemployed

Unemployed due to Coronavirus

Other (please specify):

Question Title

* 13. What is the combined annual income for your household?

Less than $35,000

$35,000–$49,999

$50,000–$74,999

$75,000–$99,999

$100,000–$124,999

$125,000–$149,999

$150,000–$174,999

$175,000–$199,999

$200,000 or more

Prefer not to answer

Question Title

* 14. Did you bring children ages 17 or under to any concerts in the 2019.20 season?

Yes