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About The Campaign

BSM Media is excited to present a new Social Spotters program with a leading toy company to promote the launch of their latest line at Target!  This toy is a new collectibles line where the biggest beauty trends meet innovative play.    Playing off the trend of makeup destruction, this toy allows aspiring fashionistas to explore, create and design makeup looks on a collectible doll.    Product name will be shared after acceptance into the campaign.

Kids will love playing with the dolls!  Each 3” doll comes with toy makeup to crush and design the latest styles.  Kids create epic beauty trends with over 4 glam reveals!  There are 12 different dolls to collect!

We're looking for influencers with at least one child aged 6-10 years old, who are interested in promoting the this new toy. 

Campaign Details: 
If selected, you will be asked to go into your local Target to shop for (2) collectible dolls (retail value of $9.99 each). You will be asked to take a photo shopping for the products and share as a Shopping Post on Social Media. Then, once you have the product at home, you will take a lifestyle photo of your child playing with & enjoying the products to share as an At-Home post on Social Media. If you love the products, we would encourage you to leave a review on Target's website.

Deliverables:  2x IG Posts & 2x FB or Twitter posts
Posting Dates:  March 8-31
Compensation: $220 total, inclusive of product purchase


Please Note:
All social media profiles must be set to public from now through the end of 2021 to participate in any of these programs. Influencers will be selected on a first-come, first-serve basis and will be verified for quality of social media photos, following, and engagement. Additional information including product assignment, retail placement, photo guidelines, and key word messaging will be sent to each selected influencer.  Compensation includes the cost of the products.

Please click the NEXT button below to proceed to the application.

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