Welcome
Loddon Shire Council is developing a new place brand that authentically represents our region and attracts the right new investment and residents to join our community.
We've developed two directions and we are asking for your help to test which one feels most true to Loddon. This isn't a popularity contest— its about uncovering which of the two best represents what makes Loddon special.
Your role:
● Review two brand concepts
● Tell us which resonates (and why)
● Share what's missing or what doesn't ring true
Time required: 10-15 minutes
Your responses: Confidential and used only to inform brand development
Let's make sure Loddon's story is told right.