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The need for talent in the global travel and tourism industry is expected to rise significantly over the next five years.
According to a recent study by IBM ThinkForce, the sector will require a total of 8.4 million new hires by 2025. The study further predicts a shift in the skill-sets demanded by the industry, with more specialized skills such as data analysis, digital marketing and advanced customer service being increasingly sought. This survey is exploring the sentiment of business and HR leaders in the sector in relation to talent shortage and establish if there is a business case for understanding the sentiment of the relevant talent segments. 

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* 1. What sector of the industry do you represent?

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* 2. I am in the following function

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* 3. In which region is your business headquartered?

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* 4. In which region do you find hiring the most challenging? 

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* 5. In which business area is the most significant talent gap?

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* 6. Which age groups are the most difficult to attract in your opinion?

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* 7. Have you noticed that roles remain open for longer now than in 2021 or before?

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* 8. What is the escalation route when a role is open for longer than expected i.e. what do you do when you get no applicants to advertising?

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* 9. Is your business currently short-staffed?

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* 10. Has your business taken steps towards understanding the reasons why or if talent is choosing other employers?

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* 11. Do you think the travel industry suffers from an image issue?

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* 12. Which markets do you believe is attracting suitable talent away from travel, tourism and hospitality?  

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* 13. Would you support a quantitative and qualitative global research effort to understand the sentiment of this talent pool?

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* 14. Would you support a global industry initiative to improve the image of the industry?

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* 15. If you are in favor of supporting these initiatives what kind of organization should be guiding the effort?

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* 16. Would you see value in a new entity consisting of all sectors of industry in an alliance endorsed by WTTC, GTRCMC, GTTP, SHA, EEA, UNWTO collectively or independently?

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* 17. Would your organization support financially through a membership or a donation in return for actionable research and advise in return?

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* 18. Would you be available for a stakeholder interview to determine successful, best practices and share with the industry?

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* 19. If you have answered 'Yes' to Q16, please leave your email address here

0 of 19 answered
 

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