1.How old are you

Under 16

16-19

20-25

26-30

30+

2.Are you passionate about fashion (the clothes and accessories you wear)

Yes I love it

I care about my appearance it but it’s not important to me

No not at all

3.How often do you buy Jewlery (referring to necklaces)

Often

Sometimes

Rarely

Never

4.When buying a necklace what metal do you buy?

Silver

Gold

Both silver and gold

None because I don’t purchase

5.What type of Jewlery do you buy the most of and is your favourite?

Bracelets

Necklaces

Rings

Earrings

6.If it was your birthday would you ask for a specific necklace?

Yes, if there’s one I wanted and there usually is :)

Sometimes but rarely

Never, but if someone got me one that I liked I would still be happy

I would ask for a different type of Jewlery (e.g earrings) or something else entirely

7.When buying a necklace on a special occasion what is the highest you/ your friends/ your family members would pay?

£10-30

£30-£60

£70 - £100

£110 - £180

£190 - £200

£200 +

*8.What is your favourite jewellery brand?(Required.)

9.What is more important to you.

Quality (higher price)

Price (Lower price)

10.When buying a necklace would you pay more if it was one of a kind so no one else will have the same one.

Yes, I would pay more as I want to have a unique piece

Maybe if I really liked the design

No it wouldn’t entice me to buy it / I don’t care if I have the same as others