2016 Melbourne Boat Show Exhibitors Survey

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* 1. Please select your age group:

18-24

25-34

35-44

45-54

55-64

65+

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* 2. Please select your gender:

Male

Female

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* 3. Please select which best describes your business title:

Owner of Business

Executive Officer

Manager

Events Coordinator

Staff

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* 4. Which of the following best describes your BIA membership?

I am a member

I am intending to become a member

I do not wish to become a member

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* 5. How long have you been exhibiting at the Melbourne Boat Show?

2016 (first year to exhibit)

1 - 5 years

6 - 10

11 - 20

20 +

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* 6. How did your business exhibit at the 2016 Melbourne Boat Show?

Shell

Open site

Other (please specify)

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* 7. Which of the following best describes business success for you at the Melbourne Boat Show?

Generating leads

Sales increase on 2015 Melbourne Boat Show sales performance

Measured growth in Annual sales revenue

Gaining insight into industry developments & new players

Meeting with existing customers to reinfornce buisness relationships

An increase of visitors who stopped at your site

Creating brand awareness

Converting leads into final sales at the Melbourne Boat Show

Taking orders

Selling products throughout the duration of the Melbourne Boat Show

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* 8. Of those business successes please rate accordingly ( relative to the 2016 Melbourne Boat show):

	Excellent	Very Good	Good	Fair	Poor	Very Poor
Generating leads	Generating leads Excellent	Generating leads Very Good	Generating leads Good	Generating leads Fair	Generating leads Poor	Generating leads Very Poor
Sales increase on 2015 Melbourne Boat Show sales performance	Sales increase on 2015 Melbourne Boat Show sales performance Excellent	Sales increase on 2015 Melbourne Boat Show sales performance Very Good	Sales increase on 2015 Melbourne Boat Show sales performance Good	Sales increase on 2015 Melbourne Boat Show sales performance Fair	Sales increase on 2015 Melbourne Boat Show sales performance Poor	Sales increase on 2015 Melbourne Boat Show sales performance Very Poor
Measured growth in Annual sales revenue	Measured growth in Annual sales revenue Excellent	Measured growth in Annual sales revenue Very Good	Measured growth in Annual sales revenue Good	Measured growth in Annual sales revenue Fair	Measured growth in Annual sales revenue Poor	Measured growth in Annual sales revenue Very Poor
Gaining insight into industry developments & new players	Gaining insight into industry developments & new players Excellent	Gaining insight into industry developments & new players Very Good	Gaining insight into industry developments & new players Good	Gaining insight into industry developments & new players Fair	Gaining insight into industry developments & new players Poor	Gaining insight into industry developments & new players Very Poor
Meeting with existing customers to reinfornce buisness relationships	Meeting with existing customers to reinfornce buisness relationships Excellent	Meeting with existing customers to reinfornce buisness relationships Very Good	Meeting with existing customers to reinfornce buisness relationships Good	Meeting with existing customers to reinfornce buisness relationships Fair	Meeting with existing customers to reinfornce buisness relationships Poor	Meeting with existing customers to reinfornce buisness relationships Very Poor
An increase of visitors who stopped at your site	An increase of visitors who stopped at your site Excellent	An increase of visitors who stopped at your site Very Good	An increase of visitors who stopped at your site Good	An increase of visitors who stopped at your site Fair	An increase of visitors who stopped at your site Poor	An increase of visitors who stopped at your site Very Poor
Creating brand awareness	Creating brand awareness Excellent	Creating brand awareness Very Good	Creating brand awareness Good	Creating brand awareness Fair	Creating brand awareness Poor	Creating brand awareness Very Poor
Converting leads into final sales at the Melbourne Boat Show	Converting leads into final sales at the Melbourne Boat Show Excellent	Converting leads into final sales at the Melbourne Boat Show Very Good	Converting leads into final sales at the Melbourne Boat Show Good	Converting leads into final sales at the Melbourne Boat Show Fair	Converting leads into final sales at the Melbourne Boat Show Poor	Converting leads into final sales at the Melbourne Boat Show Very Poor
Taking orders	Taking orders Excellent	Taking orders Very Good	Taking orders Good	Taking orders Fair	Taking orders Poor	Taking orders Very Poor
Selling products throughout the duration of the Melbourne Boat Show	Selling products throughout the duration of the Melbourne Boat Show Excellent	Selling products throughout the duration of the Melbourne Boat Show Very Good	Selling products throughout the duration of the Melbourne Boat Show Good	Selling products throughout the duration of the Melbourne Boat Show Fair	Selling products throughout the duration of the Melbourne Boat Show Poor	Selling products throughout the duration of the Melbourne Boat Show Very Poor

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* 9. How do you currently communicate the Melbourne Boat Show to your customers?

Your business Newsletter

Your business Website

Phone call

Business flyer

SMS messaging

Your business Facebook

Rely on BIAV website

Rely on BIAV Facebook

Rely on BIAV Melbourne Boat Show advertising campaign

I currently don't communicate the boat show to my customers

Other (please specify)

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* 10. Do you receive BIAV enews?

Yes

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* 11. Do you check BIAV website for news and updates?

Always

Sometimes

Not often

Never

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* 12. Please rank BIAV communication methods most important to your industry?

	Not important		Moderately important		Very important
BIAV Facebook	BIAV Facebook Not important	BIAV Facebook	BIAV Facebook Moderately important	BIAV Facebook	BIAV Facebook Very important
BIAV Website	BIAV Website Not important	BIAV Website	BIAV Website Moderately important	BIAV Website	BIAV Website Very important
BIAV Enews	BIAV Enews Not important	BIAV Enews	BIAV Enews Moderately important	BIAV Enews	BIAV Enews Very important

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* 13. Did you see the 2016 Melbourne Boat Show Television promotion?

Yes

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* 14. Did you hear the 2016 Melbourne Boat Show Radio promotion?

Yes

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* 15. What are your preferred hours for opening for the Melbourne Boat Show?

11am

9am

10am (current)

Other (please specify)

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* 16. How do you rate the current closing time of the 2016 Melbourne Boat Show?

	Much too late	Somewhat too late	About right	Somewhat too early	Much too early
Friday 9pm	Friday 9pm Much too late	Friday 9pm Somewhat too late	Friday 9pm About right	Friday 9pm Somewhat too early	Friday 9pm Much too early	Friday 9pm
Saturday 9pm	Saturday 9pm Much too late	Saturday 9pm Somewhat too late	Saturday 9pm About right	Saturday 9pm Somewhat too early	Saturday 9pm Much too early	Saturday 9pm
Sunday 6pm	Sunday 6pm Much too late	Sunday 6pm Somewhat too late	Sunday 6pm About right	Sunday 6pm Somewhat too early	Sunday 6pm Much too early	Sunday 6pm
Monday 6pm	Monday 6pm Much too late	Monday 6pm Somewhat too late	Monday 6pm About right	Monday 6pm Somewhat too early	Monday 6pm Much too early	Monday 6pm

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* 17. Please rate the suggested closing time options for 2017 Melbourne Boat Show:

	Much too late	Somewhat too late	About right	Somewhat too early	Much too early
Friday 8pm	Friday 8pm Much too late	Friday 8pm Somewhat too late	Friday 8pm About right	Friday 8pm Somewhat too early	Friday 8pm Much too early	Friday 8pm
Saturday 6pm	Saturday 6pm Much too late	Saturday 6pm Somewhat too late	Saturday 6pm About right	Saturday 6pm Somewhat too early	Saturday 6pm Much too early	Saturday 6pm
Sunday 6pm	Sunday 6pm Much too late	Sunday 6pm Somewhat too late	Sunday 6pm About right	Sunday 6pm Somewhat too early	Sunday 6pm Much too early	Sunday 6pm
Monday 5pm	Monday 5pm Much too late	Monday 5pm Somewhat too late	Monday 5pm About right	Monday 5pm Somewhat too early	Monday 5pm Much too early	Monday 5pm

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* 18. Please select the statement that best describes the "Look and Feel " of the 2016 Melbourne Boat Show

Excellent

Very good

Good

Fair

Poor

Extremely poor

If poor please specify

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* 19. How would you rate the MCEC as a place to exhibit marine industry products and services?

Excellent

Very good

Good

Fair

Poor

Very poor

Extremely poor

If poor, please specify

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* 20. How would you rate the move in procedure, based on timing and efficiency?

Excellent

Very good

Good

Fair

Poor

Very poor

If poor , please specify

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* 21. How would you rate the move out procedure, based on timing and efficiency?

Excellent

Very good

Good

Fair

Poor

Very poor

If poor, please specify

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* 22. Did you attend the exhibitors "After 6" function?

Yes

If no, please specify

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* 23. Which of the following best describes why you attended the Exhibitors "After 6" function at the 2016 Melbourne Boat Show?

Fun way to unwind

Music and dancing

An opportunity to catch up with industry members

Free drinks and canapes

An opportunity to congratulate winners of awards

To support the industry

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* 24. Did you and/or your staff eat at the "Life's Better With A Boat" Cafe/Bars?

Yes

If No, please specify

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* 25. How would you rate the quality of the food offered at the" Life's Better With A Boat "cafe/bars?

Excellent

Very good

Good

Fair

Poor

Very poor

Extremely poor

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* 26. Did you and/ or your staff eat at the Exhibitors dinning room?

Yes

If No, please specify

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* 27. How would you rate the menu offered at the Exhibitors dinning room?

Excellent

Very good

Good

Fair

Poor

Very poor

If poor what could be offered to improve?

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* 28. Please rate the value for money of the food offered in the Exhibitors dinning room?

Not very expensive

Moderatively expensive

Very expensive

Not very expensive

Moderatively expensive

Very expensive

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* 29. How likely would you recommend the Melbourne Boat Show as an event to exhibit marine products and services to another business?

Extremely likely

Very likely

Somewhat likely

Not so likely

Not at all likely

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* 30. How likely is it that you would exhibit at 2017 Melbourne Boat Show?

Extremely likely

Very likely

Somewhat likely

Not so likely

Not at all likely

If No, please specify

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* 31. If you would like to go into the draw for Hoyts Movie tickets please provide contact information below

Email Address

Phone Number