Community Branding Project

The City of Somerton has identified an interest in developing an identity that unifies community stakeholders and appeals to visitors, new residents, and potential future businesses. With changes to past economic drivers, this region is interested in answering the question, “Who are we” in a way that brings meaningful buy-in and value to the community and to all stakeholders.

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* 1. Your name

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* 2. How long have you lived in Somerton?

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* 3. If a local business, Role/position/organization

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* 4. What do you love about Somerton?

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* 5. What keeps you here?

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* 6. If Somerton was a person, how would you describe its personality or characteristics?

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* 7. What color comes to mind when you think of Somerton?

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* 8. What is the #1 thing people don’t know about Somerton that they should?

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* 9. Is there anything people think about Somerton that isn’t true?

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* 10. What would you like Somerton to become/become known for?

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* 11. Any other comments about the community