Exploring Customer Preferences and Satisfaction at Subway Question Title * 1. What is the main reason you choose Subway? Healthier options Customization of food Convenience Price Taste preference Question Title * 2. How likely are you to recommend Subway to others? Very likely Likely Neither likely nor unlikely Unlikely Very unlikely Question Title * 3. How satisfied are you with the variety of menu options available at Subway? Very satisfied Satisfied Neither satisfied nor dissatisfied Dissatisfied Very dissatisfied Question Title * 4. How do you feel about the quality of ingredients used at Subway? Very high quality High quality Neither high nor low quality Low quality Very low quality Question Title * 5. How would you rate the speed of service at Subway? Very fast Fast Neither Fast nor Slow Slow Very slow Question Title * 6. How would you rate the cleanliness of the Subway location you usually visit? Very clean Clean Neither clean nor dirty Dirty Very dirty Question Title * 7. How friendly and helpful are Subway employees, in your experience? Very friendly and helpful Somewhat friendly and helpful Neutral Somewhat unfriendly and unhelpful Very unfriendly and unhelpful Question Title * 8. Do you find Subway’s pricing to be affordable? Very affordable Somewhat affordable Average Somewhat expensive Very expensive Question Title * 9. Are you aware of Subway’s loyalty or rewards program? Yes, and I participate Yes, but I don’t participate No, I’m not aware Question Title * 10. How effective do you find Subway’s promotions and advertising? Extremely effective Very effective Somewhat effective Not so effective Not at all effective Done