Rice Krispies Treats®

Question Title

* 1. Rice Krispies Treats® is a $74MM brand and the #1 treat bar in convenience. King Size is a $1.8B category, with 2% annual growth over the last four years. Will you stock the new RICE KRISPIES TREATS® DUNK’D bars in the Confection section and sell at a $1.99 SRP?

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