Content management systems (CMS) The ability to edit your own website without requiring a web developer to do so. Simple tasks like, content, pictures, specials, etc.
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Template website design Look and feel that is pre-determined based on industry best practices and high engagement with your visitors.
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Custom website design The ability to customize every detail of the look and feel of your website.
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Website support The ability to contact a professional to make technical and content website changes for you.
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Search engine optimization (SEO) A professional optimizes your website for the search engines so your business has better visibility on Google, Yahoo, Bing, etc.
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Visitor tracking metrics (Google Analytics) The ability to view website traffic and visitor behavior as it relates to interacting with pages, sections, and the booking engine for revenue metrics.
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Website hosting A professional manages all your website hosting needs.
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On-going website updates Regular updates to your website to meet evolving industry standards and guest expectations of usability.
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Property management software (PMS) integration Ability to integrate your website with your PMS (room descriptions, policies, pictures, website analytics etc.).
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Subscription payment plan Ability to have low ongoing payments (monthly/quarterly/annual) instead of a large onetime payment.
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