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* 1. How old is your current mattress?

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* 2. What type of mattress do you own?

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* 3. How much did you pay for the mattress you currently sleep on?

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* 4. Which brand mattress do you currently own?

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* 5. What kind of sleep do you get with your current mattress?

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* 6. When do you think you will purchase your next mattress?

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* 7. What mattress type are you likely to buy next?

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* 8. When making your next purchase, which brands will you consider?

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* 9. How much are you willing to spend on a new mattress?

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* 10. When shopping for a new mattress, will you first browse options online?

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* 11. Are you male or female?

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* 12. What is your median family (or individual if single) income?

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* 13. What is your age?

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