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RTD/Canned Cocktail Preference Survey (18+)
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1.
How often do you drink canned cocktails/RTD’s?
(Required.)
Never
Rarely
Occassioanlly
Monthly
Weekly
Frequently
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2.
What do you usually drink in social situations at home?
(Required.)
Beer
Wine
Spirits+mixers
Cocktails
Canned cocktails/RTD’s
Cider
Non alcoholic drinks
Other (please specify)
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3.
What usually influences your drink choices the most? (Choose upto 2)
(Required.)
Taste
Price
Convenience
Alcohol %
Low sugar/lighter feeling
Familiarity
Unique flavours
Packaging/branding
What others are drinking
Other (please specify)
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4.
Do you currently buy canned cocktails / RTDs?
(Required.)
Yes regularly
Occasionally
Rarely
Never
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5.
Do you feel most canned cocktails rely on similar flavour profiles?
(e.g. mojito, margarita, passionfruit martini, daiquiri etc.)
(Required.)
Yes
No
Unsure
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6.
Which would you personally prefer?
(Required.)
Familiar/classic cocktails done well
More distinctive or unusual flavour combinations
A balance of both
No preference
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7.
Would you be interested in canned cocktails inspired by specific places or travel experiences?
(e.g. flavours inspired by locations/cities/countries)
(Required.)
Yes
No
Maybe
Unsure
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8.
In what situations would you most likely drink canned cocktails?
(Required.)
BBQs/garden gatherings
Parties/pre-drinks
Festivals/events
Casual evenings at home
Date nights
Holidays/travel
After work/social occasions
I generally wouldn’t choose canned cocktails
Other (please specify)
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9.
What would make you repeatedly buy a canned cocktail rather than just try it once?
(Required.)
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10.
If you do buy canned cocktails, what puts you off them (if anything)?
(Required.)
Too sweet
Too artificial tasting
Too watered down
Too expensive
Too generic/repetitive
Not strong enough
Too strong
I generally enjoy them
I don’t buy them
Other (please specify)