*1.This survey is being conducted by Adler Weiner Research in order to determine your eligibility for a focus group or interview about which you have been contacted. At no point are your individual answers ever sold or shared with our clients (aggregate data or anonymized summaries of the overall survey information may possibly be shared with our clients, however). This survey serves solely as a means for screening. Once the project has been completed this data will be deleted.  For more information please see:
Right to Opt-Out Info
Financial Incentive Info
Adler Weiner Privacy Policy(Required.)

I consent to Adler Weiner Research collecting, storing and processing my personal information for the purpose of determining my eligibility for this market research focus group or interview.

I understand and consent to the following: That should I be eligible for participation in this market research focus group or interview, my contact information (phone, email, and home address) may be shared with the client for purposes related only to this particular project and are not limited to: screening calls to further determine eligibility, sending of "homework" or pre-session assignments via email, allowing access to an online platform via email, or for in-home interviews conducted at your residence.

*2.CONTACT INFO Please provide the following:(Required.)

Name *

Address *

Apt # if applicable

City/Town *

State/Province *

ZIP/Postal Code *

Email Address *

Phone Number *

*3.How do you identify?(Required.)

Male

Female

Non-binary or Non-conforming

Transgender

I do not wish to disclose

Prefer to self identify

*4.In which age range do you fall?(Required.)

Under 18

18-23

24-34

35-50

Over 50

*5.What is your exact age?(Required.)

*6.Which of the following best describes your current living situation?(Required.)

Single living alone

Single living with friends

Married living with spouse

Living with partner

Living with parents

Other (please specify)

*7.Which of the following best describes you?(Required.)

No, I do not have any children (and not currently pregnant)

No, I do not have any children but am currently pregnant

Yes, I have children living at home

Yes, all my children live away from home now

Yes, I have children that live at home and away from home

*8.How many children do you have?(Required.)

*9.What are the ages/genders of all of your children?(Required.)

Age(s):

Gender(s):

*10.Which of these describes your employment status?(Required.)

Working full-time

Working part-time

A full time student

A part time student

Retired

Unemployed

Home-maker

Freelance/Self-Employed

Other (please specify)

*11.We are interested in speaking to people who work in various industries. What is your current occupation?(Required.)

Job Title:

Industry:

*12.What is the occupation of the primary income earner in your household?(Required.)

*13.Just for the purposes of classification, which of the following best describes your annual household income before taxes?(Required.)

Under $35K

$35K- $49K

$50K – $74K

$75K - $99K

$100K - $124K

$125K – $199K

$200K - $299K

$300K+

*14.Which of the following best describes your ethnic background?(Required.)

African American or Black

Asian or Pacific Islander

Caucasian or White

Hispanic or Latino

Native American Indian

Prefer to self describe

*15.Do you identify as a member of the LGBTQ+ community?(Required.)

Yes

No

*16.How long have you in lived in United States?(Required.)

*17.Thinking about the following occupations and industries. Have you, or any members of your family, worked (either currently or at some point) or had a side hobby in any of the following types of companies?(Required.)

Advertising

Market Research

Marketing

Public Relations

Journalism

Bartenders

Breweries / Distilleries

Manufacture/Distribution/Retails of Beverage Products

Manufacture/Distribution/Retails of Alcohol Products

Psychology/ behavioral science

None of the above

*18.Sometimes we need speak to people who have and haven't been to in market research studies in the past. When, if ever, was the last time you participated in a focus group study?(Required.)

In the last 6 months

6 months - 3 years ago

More than 3 years ago

Never

*19.How many market research studies have you participated in and what were the topics of discussion?(Required.)

#:

Topics:

*20.Which of the following drinks, if any, do you buy and consume regularly?(Required.)

Alcoholic drinks

Fruit juices

Hot drinks (tea/ coffee etc.)

Carbonated soft drinks

*21.Are there any reasons such as allergies or intolerances, pregnancy or any religious beliefs that prevent you from eating or drinking particular food or beverages, including alcohol?(Required.)

Yes

No

*22.Who is responsible for choosing and buying the alcohol you drink?(Required.)

Myself

Myself and someone else jointly

Someone else usually chooses and pays for the alcohol I drink

*23.Thinking about alcoholic drinks. How do you feel about the following flavors?(Required.)

I look for this in drinks I choose

I'm open to but don't always choose

I actively avoid/ do not like

Bitter

I look for this in drinks I choose

I'm open to but don't always choose

I actively avoid/ do not like

Creamy

I look for this in drinks I choose

I'm open to but don't always choose

I actively avoid/ do not like

Fruity

I look for this in drinks I choose

I'm open to but don't always choose

I actively avoid/ do not like

Herbal

I look for this in drinks I choose

I'm open to but don't always choose

I actively avoid/ do not like

Smoky

I look for this in drinks I choose

I'm open to but don't always choose

I actively avoid/ do not like

Sour

I look for this in drinks I choose

I'm open to but don't always choose

I actively avoid/ do not like

Spicy

I look for this in drinks I choose

I'm open to but don't always choose

I actively avoid/ do not like

Strong alcohol taste

I look for this in drinks I choose

I'm open to but don't always choose

I actively avoid/ do not like

Sweet

I look for this in drinks I choose

I'm open to but don't always choose

I actively avoid/ do not like

*24.How frequently do you consume the following types of drinks?(Required.)

Regularly, once every 2 weeks

Occasionally, once every 3 months

Never

Beer

Regularly, once every 2 weeks

Occasionally, once every 3 months

Never

Wine

Regularly, once every 2 weeks

Occasionally, once every 3 months

Never

Champagne/Prosecco/Sparkling Wine

Regularly, once every 2 weeks

Occasionally, once every 3 months

Never

Dessert wine

Regularly, once every 2 weeks

Occasionally, once every 3 months

Never

Cocktails

Regularly, once every 2 weeks

Occasionally, once every 3 months

Never

Unflavored Gin

Regularly, once every 2 weeks

Occasionally, once every 3 months

Never

Flavored Gin

Regularly, once every 2 weeks

Occasionally, once every 3 months

Never

Unflavored Rum

Regularly, once every 2 weeks

Occasionally, once every 3 months

Never

Flavored Rum

Regularly, once every 2 weeks

Occasionally, once every 3 months

Never

Unflavored Vodka

Regularly, once every 2 weeks

Occasionally, once every 3 months

Never

Flavored Vodka

Regularly, once every 2 weeks

Occasionally, once every 3 months

Never

Unflavored Whiskey

Regularly, once every 2 weeks

Occasionally, once every 3 months

Never

Flavored Whiskey

Regularly, once every 2 weeks

Occasionally, once every 3 months

Never

Brandy/Cognac

Regularly, once every 2 weeks

Occasionally, once every 3 months

Never

Tequila/ Mezcal

Regularly, once every 2 weeks

Occasionally, once every 3 months

Never

Liqueurs/ Cream Liqueurs

Regularly, once every 2 weeks

Occasionally, once every 3 months

Never

Hard Seltzer/ Flavored Malt Drinks / Alcopops

Regularly, once every 2 weeks

Occasionally, once every 3 months

Never

*25.Thinking specifically about drinking cocktails, which flavors do you prefer?(Required.)

Choose most often

Choose from time to time

Open to drinking but don't tend to choose

Actively avoid/ do not like

Bitter

Choose most often

Choose from time to time

Open to drinking but don't tend to choose

Actively avoid/ do not like

Creamy

Choose most often

Choose from time to time

Open to drinking but don't tend to choose

Actively avoid/ do not like

Fruity

Choose most often

Choose from time to time

Open to drinking but don't tend to choose

Actively avoid/ do not like

Herbal

Choose most often

Choose from time to time

Open to drinking but don't tend to choose

Actively avoid/ do not like

Smoky

Choose most often

Choose from time to time

Open to drinking but don't tend to choose

Actively avoid/ do not like

Sour

Choose most often

Choose from time to time

Open to drinking but don't tend to choose

Actively avoid/ do not like

Spicy

Choose most often

Choose from time to time

Open to drinking but don't tend to choose

Actively avoid/ do not like

Strong alcohol taste

Choose most often

Choose from time to time

Open to drinking but don't tend to choose

Actively avoid/ do not like

Sweet

Choose most often

Choose from time to time

Open to drinking but don't tend to choose

Actively avoid/ do not like

*26.How regularly do you drink the following brands?(Required.)

Once every 1-3 months

1-2 times a year

Enjoyed in the past and would be open to drinking again in the future

Never tried but would consider

Would never consider

Amarula

Once every 1-3 months

1-2 times a year

Enjoyed in the past and would be open to drinking again in the future

Never tried but would consider

Would never consider

Baileys

Once every 1-3 months

1-2 times a year

Enjoyed in the past and would be open to drinking again in the future

Never tried but would consider

Would never consider

Chambord

Once every 1-3 months

1-2 times a year

Enjoyed in the past and would be open to drinking again in the future

Never tried but would consider

Would never consider

Crown Royal Flavors (Vanilla, Peach, Caramel, Apple)

Once every 1-3 months

1-2 times a year

Enjoyed in the past and would be open to drinking again in the future

Never tried but would consider

Would never consider

Disaronno

Once every 1-3 months

1-2 times a year

Enjoyed in the past and would be open to drinking again in the future

Never tried but would consider

Would never consider

E&J Vanilla Brandy

Once every 1-3 months

1-2 times a year

Enjoyed in the past and would be open to drinking again in the future

Never tried but would consider

Would never consider

Godiva Chocolate Liqueur

Once every 1-3 months

1-2 times a year

Enjoyed in the past and would be open to drinking again in the future

Never tried but would consider

Would never consider

Grand Marnier

Once every 1-3 months

1-2 times a year

Enjoyed in the past and would be open to drinking again in the future

Never tried but would consider

Would never consider

Jack Daniels Honey

Once every 1-3 months

1-2 times a year

Enjoyed in the past and would be open to drinking again in the future

Never tried but would consider

Would never consider

Kahlúa

Once every 1-3 months

1-2 times a year

Enjoyed in the past and would be open to drinking again in the future

Never tried but would consider

Would never consider

Licor 43

Once every 1-3 months

1-2 times a year

Enjoyed in the past and would be open to drinking again in the future

Never tried but would consider

Would never consider

Malibu

Once every 1-3 months

1-2 times a year

Enjoyed in the past and would be open to drinking again in the future

Never tried but would consider

Would never consider

Mr Black

Once every 1-3 months

1-2 times a year

Enjoyed in the past and would be open to drinking again in the future

Never tried but would consider

Would never consider

Patrón XO Café

Once every 1-3 months

1-2 times a year

Enjoyed in the past and would be open to drinking again in the future

Never tried but would consider

Would never consider

Rumchata

Once every 1-3 months

1-2 times a year

Enjoyed in the past and would be open to drinking again in the future

Never tried but would consider

Would never consider

Skrewball Peanut Butter Whiskey

Once every 1-3 months

1-2 times a year

Enjoyed in the past and would be open to drinking again in the future

Never tried but would consider

Would never consider

Southern Comfort

Once every 1-3 months

1-2 times a year

Enjoyed in the past and would be open to drinking again in the future

Never tried but would consider

Would never consider

Tequila Rose

Once every 1-3 months

1-2 times a year

Enjoyed in the past and would be open to drinking again in the future

Never tried but would consider

Would never consider

Tia Maria

Once every 1-3 months

1-2 times a year

Enjoyed in the past and would be open to drinking again in the future

Never tried but would consider

Would never consider

Yukon Jack

Once every 1-3 months

1-2 times a year

Enjoyed in the past and would be open to drinking again in the future

Never tried but would consider

Would never consider

*27.Thinking about treating yourself, whether that's with food, drink, shopping, time to yourself etc, which of the following best describes you?(Required.)

I often treat myself. I think regular treats are important for my mood and overall happiness.

I like the occasional treat, it’s not all the time, but when I do, it lifts my mood and makes me feel good.

I treat myself every now and then, but I try not to overdo it. It’s nice, but not essential to how I feel day to day.

I avoid treating myself often — I prefer to be disciplined or stick to essentials.

I don’t really think in terms of ‘treating myself’. I just have what I want, when I want.

*28.Tell us a moment that you treated yourself recently. What did you do (or have)? How did you feel in that moment? Be as specific as possible(Required.)

*29.Which of the following best describes you in a group enviroment?(Required.)

I find it easy to talk within a group environment

I am happy talking to people I haven’t met before

I sometimes feel intimidated by groups of strangers, and sometimes find I don’t know what to say

I sometimes feel uncomfortable in the company of new people

*30.Do you have access to a computer or laptop with a webcam?(Required.)

Yes

No

*31.How comfortable are you taking part in online video calls on your computer/laptop?(Required.)

I regularly take part in video calls on my computer/ laptop and have no concerns

I have taken part in video calls before on my computer/ laptop and am confident with technology

I have taken part in video calls before on my computer/ laptop but am not confident with technology. I may need some help to take part.

I have not taken part in video calls on my computer/ laptop before

*32.Do you have headphones/headset or earbuds, with a microphone, that you can use during the video call?(Required.)

Yes

No

*33.We will be selecting some participants to take part in a short post task. The task will take about 20 minutes and will involve you filming yourself answering questions about what was discussed in the focus group. If asked to participate in the post task, are you willing and able to record some videos, speaking to camera, with mobile/cell phone?(Required.)

Yes

No

Thank you so much for completing this survey and expressing your interest in this research opportunity.  We will review your answers and our recruitment team will contact you if you are a match for the project. 
Please note, you must be contacted and confirmed by a recruiter to participate; filling out this survey does not guarantee your participation.   Unfortunately, due to the volume of responses we receive, if you do not qualify or if the project is already full, you may not be contacted.