Thank you for participating in the Mentoring Program Survey.

With COVID-19 changing business, customers, markets, and competitors, I am looking for your feedback to help shape the framework for future program offerings. The survey only takes 4 minutes to complete. I thank you in advance for your time, advice, insights, and recommendations.

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* 1. How has COVID-19 impacted your business?

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* 2. What are the top 1-3 priorities for your business this year?

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* 3. What's the biggest problem you're facing right now in your business that you wish you could fix and that's stopping you from figuring out what's next in your business?

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* 4. Which of the following challenges is the most appealing, relevant, and important Right Now for your business and which would you most likely buy? (On a scale of 1, being the most relevant, and 5, the least relevant)

  Most Likely Somewhat More Likely Neutral Somewhat Less Likely Least Likely
Need a roadmap to turn uncertainty into understanding the changing market, customers, and new opportunities.
Want to turn our ambiguity about the solutions customers desire into delivering solutions customers want.
Need to reimagine the business model to align with what customers want.
Want to realign marketing execution around a marketing strategy to navigate the new normal.
Want to incorporate marketing as a new function within the business but not sure how.
What else?

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* 5. If I were to put together a program on one of these topics, which would you prefer and be MOST likely to buy?

  Most Likely Somewhat More Likely Neutral Somewhat Less Likely Least Likely
What's Next: Moving from Uncertainty to Understanding and Delivering for Your Customers
What's Next: Turning Ambiguity into Attracting Customers, Seeing Markets, and Creating Revenue
What's Next: Turning Ambiguity into Attracting Customers, Mastering Markets, and Creating Revenue
What's Next: Turning Complexity into Clarity to Attract Customers, Understand Markets, and Generate Revenue
What's Next: Moving from Volatility to Vision, Attracting Customers, and Generating Revenue
Comments? Suggestions? What Else?

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* 6. Which of these topics would you want to work on? (On a scale of 1, most urgent, and 5, least urgent)

  Most urgent Somewhat more urgent Neutral Somewhat less urgent Least urgent
Rejuvenate your company messaging to explain your value to attract new customers and retain existing customers.
Get clarity about the market changes, deeper understanding about changing customers, and become nimbler about the decisions you need to make to move your organization forward.
Gain confidence as you reimagine the business for the changing market, customers, and competitors/disruptors to move from striving to thriving.
Stop the squabbling between marketing and sales and get them on the same page for driving revenue.
Reimagine marketing as a valued discipline within the company where the strategic value of marketing is clear to the company's bottom line.
Get clear headlights into the future so the company seizes on opportunities from changing markets, customers, and competitors/disruptors that can drive new revenue, positioning the company as a market leader.

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* 7. Please provide your contact information should we need to reach out to you.

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