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* 1. What is your name?

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* 3. How often do you play mobile games?

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* 4. Which types of mobile games do you play? (Select all that apply)

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* 5. Overall, how favorable or unfavorable was your opinion of Barbie before this playtest?

Thinking about each version, how much do you agree or disagree with each statement?

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A. Barbie Travel

A. Barbie Travel

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* 6. In Barbie Travels, you earn rewards from match-3 levels and use them to build and complete scenes at different travel destinations.

  Strongly disagree Somewhat disagree Neither agree nor disagree Somewhat agree Strongly agree
I quickly understood the main idea of this version.
The things I would do in this version seemed interesting.
Progress in this version would motivate me to keep playing match-3 levels.
I could imagine enjoying this as part of a full game.
This version felt like a good fit for Barbie.

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B. Barbie Makeover

B. Barbie Makeover

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* 7. In Barbie Makeover, you earn rewards from match-3 levels and use them to style characters and beautify the scene around them.

  Strongly disagree Somewhat disagree Neither agree nor disagree Somewhat agree Strongly agree
I quickly understood the main idea of this version.
The things I would do in this version seemed interesting.
Progress in this version would motivate me to keep playing match-3 levels.
I could imagine enjoying this as part of a full game.
This version felt like a good fit for Barbie.

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C. Barbie Fashion Shows

C. Barbie Fashion Shows

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* 8. In Barbie Fashion Shows, you earn rewards from match-3 levels, create themed fashion looks, and view and vote on other looks.

  Strongly disagree Somewhat disagree Neither agree nor disagree Somewhat agree Strongly agree
I quickly understood the main idea of this version.
The things I would do in this version seemed interesting.
Progress in this version would motivate me to keep playing match-3 levels.
I could imagine enjoying this as part of a full game.
This version felt like a good fit for Barbie.

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* 9. Which version would you most want to experience as a full game?

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* 10. How strong was your preference for your chosen version?

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* 11. Which version, if any, would be your second choice?
Please select a different version from the one you chose as your first choice.

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* 12. Based on what you saw, which version seems most likely to stay interesting over time?

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* 13. What would make your chosen experience more appealing to you? You can also tell us about anything that was confusing, uninteresting, or missing.

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