The engagement exercise outlined in this survey is focused exclusively on direct supports under the purview of the Department of Canadian Heritage: The Local Journalism Initiative and the Canada Periodical Fund. This targeted engagement aims to inform the future direction of the direct support mechanisms for magazines and news, ensuring that the impact of public funds is maximized, and that future funding models are sustainable, free from undue influence, and responsive to evolving sectoral needs.

The Department of Canadian Heritage has provided this Discussion Guide and Annex to help you complete the survey questions.

The deadline to submit is Friday, April 24.

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1. Your Name

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2. Company/Organization

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3. Magazine Title(s)

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4. Job Position

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5. Email Address

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6. Which trade association(s) are you a member of?

Magazine Questions

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7. Of the current funding supports available, which aspects have the biggest impact? Which aspects are less relevant to you?

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8. Are there any aspects of the magazine industry that our funding programs do not take into consideration?

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9. If funding measures were to be reconsidered, what types of supports would most help your organization? Please provide details, including the size of your organization, your business model, and what is missing that would facilitate your goals.

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10. Who should the Department prioritize in its direct program supports? (e.g., size, independent, platform, etc.)

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11. Are current measures adequately independent from government? Would there be advantages to having all government supports delivered through an external party? Why or why not?

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12. Assuming that government investment in the magazine sector does not increase, how would you change or refocus the funding programs to increase impact?

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13. Should the Government choose to develop separate funding streams for magazine and news supports, what would be the implications?

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14. How should the Government approach the use of artificial intelligence-generated content when making funding decisions? Are there other issues pertaining to artificial intelligence and magazine supports that you wish to raise?

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15. Where do you see your publication(s) and/or the sector in 10 years and what government support does it take to get to a sustainable state?

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16. Do you have other comments or recommendations to make regarding the current program support measures?

News Questions (optional)

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17. Of the current direct funding supports available, which aspects have had the biggest impact? Which aspects are irrelevant to you?

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18. In your view, who is included and excluded from accessing support? What would you change about the existing support measures?

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19. Are the current measures adequately independent from government? Would there be advantages to having all support measures for news delivered through an external party? Why or why not?

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20. Assuming that government investment in news supports does not increase, how would you change or refocus the systems of supports to increase the impact of existing funding? Or to better reflect the evolving state of the industry?

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21. What changes would be required to leverage more support from philanthropy/donations? If your organization has considered seeking philanthropic funding, what barriers have you encountered?

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22. How could the Department improve complementarity between existing government supports (i.e., direct funding, Canadian Journalism Labour Tax Credit, Registered Journalism Organization, Online News Act, etc.)?

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23. Who should the Department prioritize in its direct program supports? (e.g., size, independence, community, local, format, etc.)

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24. Should the Government choose to develop separate funding streams for magazine and news supports, what would be the implications?

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25. How should the Government approach the use of artificial intelligence-generated content when making funding decisions? Are there other issues pertaining to artificial intelligence and news supports that you wish to raise?

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26. Where do you see the sector in 10 years and what government support does it take to get to a sustainable future?

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27. Do you have other comments or recommendations to make regarding the journalism program support measures?

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