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* 1. What percent of consumers trust peer recommendations?

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* 2. True or False: The majority of people believe the advertising industry does not act with integrity.

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* 3. True or False: Traditional marketing results in 11 times lower return on investment (ROI) than influencer marketing content.

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* 4. According to Anna, businesses earn roughly ________ for every $1 they spend on influencer marketing.

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* 5. True or False: Social proof is a psychological phenomenon where people conform to the actions of others under the assumption that those actions are reflective of the correct behavior.

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* 6. Fill in the blank: Whenever you use influencer marketing you are gaining ________ for your brand.

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* 7. Which of the following is NOT a benefit of influencer marketing according to Anna?

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* 8. How does Anna redefine the term influencer?

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* 9. How much does the average sponsored Instagram post cost?

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* 10. What is the average cost per post for influencers with less than 1,000 followers?

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